1. 2005 TRENDS IN Casual Game Design Scott Kim, Puzzlemaster Casual Games Summit, Mon, Mar 7 Game Developers Conference 2005 SEQUELSMULTIPLATFORM

2. SEQUELS

3. Common in all media SEQUELS MOVIES: Spiderman II PC GAMES: Sims II CASUAL GAMES: Bejeweled II

4. Good business PITCHING : Easy sell MARKETING : Built-in audience PRODUCTION : Re-use assets GAME DESIGN : Proven play pattern SEQUELS

5. How to improve the original? WORSE : Matrix Reloaded BETTER : Shrek II SERIAL : Harry Potter SEQUELS

6. Case study: Bejeweled First web downloadable hit, still sells. SEQUELS

7. Case study: Bejeweled Change look: Sweet Tooth, Nisqually… SEQUELS

8. Case study: Bejeweled Change look: Sweet Tooth, Nisqually… Add modes: Bejeweled II, Tetris SEQUELS

9. Case study: Bejeweled Change look: Sweet Tooth, Nisqually… Add modes: Bejeweled II, Tetris Change rewards: Bejeweled II SEQUELS 3 in a row = clear 4 in a row = bomb 5 in a row = hypercube

10. Case study: Bejeweled Change look: Sweet Tooth, Nisqually… Add modes: Bejeweled II Change rewards: Bejeweled II Change goal: Jewel Quest SEQUELS Goal: turn board gold

11. MULTIPLATFORM

12. Good business PITCHING : Easy sell MARKETING : Built-in audience PRODUCTION : Re-use assets GAME DESIGN : Proven play pattern MULTIPLATFORM

13. Multiplatform titles Top Gun (Mforma) MOVIE > MOBILE MULTIPLATFORM

14. Multiplatform titles Final Fantasy (Square Enix) PS2 > MOBILE MULTIPLATFORM

15. Multiplatform titles Driv3r (Atari/Sorrent) PS2 + MOBILE MULTIPLATFORM

16. Design issue: adapting BAD : Rubik on PC, Final Fantasy movie GOOD : Lord of the Rings movies NATURAL : Tetris, Pacman mobile MULTIPLATFORM

17. Design issue: adapting Bejeweled (Popcap/Jamdat) MULTIPLATFORM Turn-based games on small boards are easy to translate

18. Design issue: adapting Zuma (Popcap/Sorrent) MULTIPLATFORM Action games are harder to translate

19. Design issue: adapting Dell Crossword (Blue Lava Wireless) MULTIPLATFORM Old puzzles in a new medium can be an awkward fit

20. Design issue: adapting Daily Puzzle (Sorrent) MULTIPLATFORM Instead, design to fit the limits of both media. Design for the more limited medium first

21. Scott Kim, Puzzlemaster scottkim.com