1. What’s Coming…. Today (2/16) Update and review a sample final presentation (20’) Group Presentations- milestones and resource requirements (50’) Work Sessions with Mentors- milestones and resources (40’) Assignment: A written version of your milestones and resource requirements is due tomorrow (2/17), and should be brought to meeting with JT on that date or e-mailed prior to the meeting Tomorrow (2/17) Each team has a 45’ scheduled meeting with John T (325 Bexell) Bring your written list of milestones and resource requirements

2. Wed (2/18) Preparing revenue estimates (40’) Group work session (60’) Revenue estimates Draft executive summary Preparation for Bill Newman conference Assignment: Complete a draft executive summary of your commercialization plan (~1 page) for review with Bill Newman Mon (2/23) Conferences with VC (30’ each group) Guest Speaker: Bill Newman, Managing Partner of NW Tech Ventures “VC Funding and New Venture Expectations”

3. Schedule Update Teams to meet with John T on Tomorrow, Feb 17 th Teams meet with Bill Newman on Mon, Feb 23 rd (Sign up today) Teams meet with Paul Gulick Mon, March 2 nd (Sign up today) Two weeks till class presentations Wed, March 4 th Portland Business Round Table panel on Wed, March 11 th Deadline for Business Plan Competition - Mon, March 16 st ($$$) Written commercialization plans due- Wed, March 18 th

4. Technology Commercialization Checklist 1. Patent or IP selection 2. Understanding of IP scope, status, limitations 3. First Pass Market Survey 4. Customer Value Proposition 5. Commercialization option brainstorming 6. Product form and commercialization approach selection 7. Timeline, Staffing & Costs- Additional research needed 8. Revenue Projections 9. Cash Flow, Funding Needs, and Break even point 10. Funding Strategy 11. Next Steps and Outstanding Issues

5. Identify Milestones One of the most important steps in developing a commercialization plan is identifying key milestones. These will be critical in developing a schedule and budget for your venture Typical milestones include Proof of concept demonstrated Prototype developed First product(s) ready for customer testing Beta testing complete- customer feedback available Cycles of learning complete Product design frozen First customer orders received Manufacturing startup Manufacturing ramp to volume initiated With help from your mentor or other sources, estimate the time, staffing and resources for each step

6. Resource Needs and Expense Projections Achieving each of these milestones will typically require resources in each of the following areas. Staffing- Determine skills needed for step, and associated staffing costs (including benefits) Capital Equipment- Large ticket items for fabrication, testing, etc. Identify any necessary equipment and the cost to buy or lease it Operating expenses- Office equipment, lab or manufacturing supplies, tax, insurance, licenses, and any other expendables Material Costs – costs for raw materials or components used in manufacturing Facility Costs- Include rent, utilities, etc Contractors/ Consultants- specialized skills you’ll need (e.g. legal assistance, design work, etc), but are not covered by your full time staff Outsourcing/Distribution Costs- Longer term you may want to outsource aspects of manufacturing, especially as higher volumes are required. You may also need to find a distributor to move your product to the customer

7. Team Presentations- Assignment #5 Develop a set of milestones and schedule Identify key steps in commercializing your technology Working with your mentors or other resources, estimate the approximate duration of each Estimate resources and costs to achieve each milestone Identify expenses in each of the areas listed (staffing, capital equipment, operating expenses, material costs, facility costs, contractors/consultants, outsourcing/distribution costs) This will require additional research and interviews