1. THE EVOLUTION OF MEDIA

2. QUESTIONS TO CONSIDER  1. Brainstorm “how we watch stuff now.” On what devices & in what locations do we see shows?  Share your top 3 – what are some similarities on everyone’s lists? Why are these so popular?  2. How has our visual watching experience changed over time with TV? Cable, netflix, TIVO/DVR, binge-watching, on-demand, on hand- held devices (computer/phone)

3. EVOLUTION OF TV  3. How has the introduction of TIVO & DVR changed the way we watch TV? Consider: ~20% of the 110 million TV owners have digital recording options & that number continues to rise More than ½ the people surveyed only watch recorded shows (i.e. no “live” TV) People skip ~ 70% of commercials

4. TV CONTINUED  4. Define binge-watching a. What types of shows are binge-watched? b. How has binge-watching impacted society overall?  5. Does TV (and social media in general) cause people to waste time or use time more efficiently? Explain.  http://www.youtube.com/watch?v=_h2dOIWm4x8 (6 min) binge-watching OR http://www.youtube.com/watch?v=YnTEQtwSqe4 (3 min) http://www.youtube.com/watch?v=_h2dOIWm4x8 http://www.youtube.com/watch?v=YnTEQtwSqe4

5. SHOWS TO BINGE-WATCH?  Honorable Mention: Doctor Who, Sherlock, Luther, The Sopranoes, Orange is the New Black  Top 10: Breaking Bad, Arrested Development, Twin Peaks, Mad Men, Firefly, House of Cards, The Wire, Downton Abbey, Lost, Homeland Do you agree with these picks? What would you add or delete?

6. EVOLUTION OF MOVIES  6. How has our visual watching experience with movies changed over time? Blockbuster, Redbox, On demand (TV), netflix, amazon prime  7. Is going to the movies popular to do? Explain.  8. Which types of movies draw people into theaters?

7. MOVIES CONTINUED  9. Will the cinema/movie industry continue to thrive? Explain  10. What do you get from going to the movies that you don’t get from watching them elsewhere

8. SOCIAL MEDIA NETWORKS  11. What is the overall impact of social media on advertising? http://www.youtube.com/watch?v=Vqb8nKbOo-c