1. 211 DRAFT PROGRAMME ADVOCACY COURSE DAY 4 SESSION 13 Overview Quiz 8 Review plan How to begin Sound bite 8 SESSION 14 Preventing burnout Course evaluation Preventing burnout Evaluation of course

2. 212 When measured by an overall alcohol policy scale, alcohol policies are stronger in northern Europe than in southern Europe a.True b.False

3. 213 Alcohol taxes are generally higher in southern Europe than in Northern Europe a.True b.False

4. 214 There are no restrictions on advertising throughout Europe a.True b.False

5. 215 Taxation influences the price of alcohol a.True b.False

6. 216 A 10% increase in the price of alcohol will lead to: a.A 10% decrease in the consumption of alcohol b.Less than a 10% decrease in the consumption of alcohol c.More than a 10% decrease in the consumption of alcohol

7. 217 When measured by an overall alcohol policy scale, alcohol policies are stronger in northern Europe than in southern Europe a.True b.False

8. 218 Variation in alcohol policy Policy score Score (0-20) showing severity of alcohol policy < 9 9 – 12 > 12

9. 219

10. 220 Alcohol taxes are generally higher in southern Europe than in Northern Europe a.True b.False

11. 221 Variation in tax levels Tax levels Average effective tax adjusting for purchasing power PP € <400 PP € 400 – 1000 PP € > 1000

12. 222 There are no restrictions on advertising throughout Europe a.True b.False

13. 223

14. 224 Taxation influences the price of alcohol a.True b.False

15. 225

16. 226 A 10% increase in the price of alcohol will lead to: a.A 10% decrease in the consumption of alcohol b.Less than a 10% decrease in the consumption of alcohol c.More than a 10% decrease in the consumption of alcohol

17. 227 Crafting the campaign Assess your particular situation, including the current reality, your sources of power and current capacity, and possible starting points for creating change. Select achievable targets for getting started. Create an action plan, including how to use your resources, what capacities to build, and which actions, tactics, and tools to use. Navigate the little victories, setbacks, compromises, unexpected opportunities, and uncertainties that line the road to the long- term change you want to achieve.

18. 228 Source: Advocacy Center at ISC. http://www.advocacy.org/

19. 229 “Nine Questions” 1.What do we want? (GOALS) 2.Who can give it to us? (AUDIENCES; KEY PLAYERS; or POWER-HOLDERS) 3.What do they need to hear? (MESSAGES) 4.Who do they need to hear it from? (MESSENGERS) 5.How can we get them to hear it? (DELIVERY) 6.What do we have? (RESOURCES) 7.What do we need to develop? (GAPS) 8.How do we begin? (FIRST STEPS) 9.How do we tell if it’s working? (EVALUATION)

20. 230 Citizens are aware of their power, and use this power to influence the decision making process. 3 The decision making process is changed toward more: Involvement of citizens Accountability Transparency 2 A problem is dealt with by having a law amended, a policy made, decree issued, etc. 1 ANTICIPATED ADVOCACY OUTCOMES Source: Advocacy Center at ISC. http://www.advocacy.org/