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Published byLouisa Marshall Modified over 9 years ago
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Sue Mecklenburg vice president corporate social responsibility World Environment Center Annual Colloquium May 13, 2005
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Contributing Positively to our Communities and the Environment
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Our Mission 6 Guiding Principles help us measure the appropriateness of our decisions: Respect and dignity for partners Diversity Excellence Customer service Communities and environment Profitability To establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles as we grow
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Conducting business responsibly Coffee Society Environment Workplace
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Coffee From farmer to customer
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The World of Coffee In 2004, Starbucks purchased: 299 million pounds of arabica coffee 2.2% of world coffee production Starbucks paid: $1.20 per pound ($358 million) This was 74% higher than “C” market prices
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Sustaining Coffee Communities Premium Prices – $1.20 average per lb C.A.F.E. Practices Certified and Conservation Coffees, including Fair Trade Access to Credit Social Development Projects Farmer Support Center, Costa Rica
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Society Starbucks in local communities
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Investing in Communities Local non-profits where Starbucks partners volunteer Youth education through the Starbucks Foundation Environmental initiatives Coffee and tea-growing communities *Total contributions in fiscal 2004 were $14.6 million representing 2.3% of earnings before income taxes.
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Making our Mark in Communities
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Being Responsible to Customers Nutrition initiatives In-store brochure Report trans fat in products by Jan. 2006 Continue to introduce new products for customers looking for specific nutritional benefits
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Public Policy in the U.S. Starbucks executives meeting with U.S. Representative Joe Barton (R-TX), to discuss business impact of escalating healthcare costs.
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Environment The green behind the aprons
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Addressing Climate Change Climate inventory Purchase 5% renewable energy Address transportation impacts and roasting plant operations Join the Climate Group Set CO 2 emissions target
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Measuring Our Environmental Footprint
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Environmental Leadership New paper cups 10% post-consumer fiber 1 st ever FDA approval Save 5 million pounds of new tree fiber annually Sustainable packaging
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Store Design
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Workplace Our partners
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Creating a Great Workplace Industry-leading satisfaction and engagement levels Healthcare offered to all eligible partners FORTUNE “Best Companies to Work For” – seven times
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Thank You
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