2. Combining Supply and Demand 10/25/2015Ch 6.12

3. Balancing the Market 10/25/20153Ch 6.1 The point at which quantity demanded and quantity supplied come together is known as equilibrium. Price per slice Equilibrium Point Finding Equilibrium Price of a slice of pizza Quantity demanded Quantity supplied Result Combined Supply and Demand Schedule $.50300100 $3.50 $3.00 $2.50 $2.00 $1.50 $1.00 $.50 Slices of pizza per day 0 50100150200250300350 Supply Demand $2.00 $2.50 $3.00 150 100 50 250 300 350 Surplus from excess supply $1.50200 Equilibrium Equilibrium Price a Equilibrium Quantity $1.00250150 Shortage from excess demand

4. Market Disequilibrium 10/25/2015Ch 6.14 If the market price or quantity supplied is anywhere but at the equilibrium price, the market is in a state called disequilibrium. There are two causes for disequilibrium:

5. Market Disequilibrium 1. Excess Demand (shortage)  Excess demand occurs when quantity demanded is more than quantity supplied. 2. Excess Supply (surplus)  Excess supply occurs when quantity supplied exceeds quantity demanded. 10/25/2015Ch 6.15

6. Market Disequilibrium 10/25/2015Ch 6.16 Interactions between buyers and sellers will always push the market back towards equilibrium.

7. Price Ceilings 10/25/2015Ch 6.17 In some cases the government steps in to control prices. These interventions appear as price ceilings and price floors.

8. Price Ceilings  A price ceiling is a maximum price that can be legally charged for a good.  An example of a price ceiling is rent control, where a government sets a maximum amount that can be charged for rent in an area. 10/25/2015Ch 6.18

9. Price Floors  A price floor is a minimum price, set by the government, that must be paid for a good or service.  Ex. minimum wage, which sets a minimum price that an employer can pay a worker for an hour of labor. 10/25/2015Ch 6.19 What is the impact of changing the minimum wage?

10. DS Quantity Price $7.50 $7.25 $7.75 Equilibrium price & quantity Current minimum wage surplus demand New Minimum wage surplus supply ABC Minimum Wage - The Supply & Demand for Labor Unemployment

11. Shifts in Supply  Understanding a Shift Since markets tend toward equilibrium, a change in supply will set market forces in motion that lead the market to a new equilibrium price and quantity sold. 10/25/2015Ch 6.211

12. Shifts in Supply Excess Supply A surplus is a situation in which quantity supplied is greater than quantity demanded. If a surplus occurs, producers reduce prices to sell their products. This creates a new market equilibrium. 10/25/2015Ch 6.312

13. Shifts in Supply  A Fall in Supply The exact opposite will occur when supply is decreased. As supply decreases, producers will raise prices and demand will decrease. 10/25/2015Ch 6.113

14. Shifts in Demand  Excess Demand A shortage is a situation in which quantity demanded is greater than quantity supplied. 10/25/2015Ch 6.214

15. Shifts in Demand  A Fall in Demand When demand falls, suppliers respond by cutting prices, and a new market equilibrium is found. 10/25/2015Ch 6.215

16. Analyzing Shifts in Supply and Demand 10/25/201516Ch 6.1  Graph A shows how the market finds a new equilibrium when there is an increase in supply. $800 $600 $400 $200 0 Price Output (in millions) Graph A: A Change in Supply 12345 Graph B shows how the market finds a new equilibrium when there is an increase in demand. Original supply Demand a New supply b c Graph B: A Change in Demand Output (in thousands) $60 $50 $40 $30 $20 $10 0 900800700600500400300200100 Price Supply Original demand a New demand c b

17. Shifts in Demand  Search Costs Search costs are the financial and opportunity costs consumers pay when searching for a good or service. 10/25/2015Ch 6.217

18. The Role of Prices in a Free Market  Prices serve a vital role in a free market economy.  Prices help move land, labor, and capital into the hands of producers, and finished goods in to the hands of buyers. 10/25/2015Ch 6.318

19. The Role of Prices in a Free Market  Prices create efficient resource allocation for producers in a language that both consumers and producers can use. (the invisible hand) 10/25/2015Ch 6.319

20. Advantages of Prices 10/25/201520Ch 6.3 1. Prices as an Incentive Communicate to both buyers and sellers whether goods or services are scarce or easily available. Encourage or discourage production. Prices provide a language for buyers and sellers.

21. Advantages of Prices 10/25/201521Ch 6.1 2. Signals Think of prices as a traffic light. A relatively high price is a green light telling producers to make more. A relatively low price is a red light telling producers to make less.

22. Advantages of Prices 10/25/201522Ch 6.3 3. Flexibility In many markets, prices are much more flexible than production levels. They can be easily increased or decreased to solve problems of excess supply or excess demand.

23. Advantages of Prices 10/25/201523Ch 6.3 4. Price System is "Free" Unlike central planning, a distribution system based on prices costs nothing to administer.

24. Efficient Resource Allocation  Resource Allocation A market system, with its fully changing prices, ensures that resources go to the uses that consumers value most highly. 10/25/2015Ch 6.324

25. Efficient Resource Allocation  Market Problems Imperfect competition can affect prices and consumer decisions. 10/25/2015Ch 6.325

26. Efficient Resource Allocation  Market Problems Spillover costs, or externalities, are costs of production, such as air and water pollution, that “spill over” onto people who have no control over how much of a good is produced. 10/25/2015Ch 6.326

27. Efficient Resource Allocation  Market Problems If buyers and sellers have imperfect information on a product, they may not make the best purchasing or selling decision. 10/25/2015Ch 6.327