1. AMPS 2013 AB

2. Source: AMPS 2013 BA MAJOR SUNDAY PLAYER Sunday Sun is the most read tabloid style English newspaper on Sunday

3. SUNDAY SUN AT A GLANCE 176,692 (Circulation) 2,646mil (Readership) 95% Black (81%) OR 2,141mil LSM 6-10 80% Own Homes R12,727 Average Household Income 34 Average Age 55% Male 45% Female 76% Urban 1.177mil Working Source: AMPS 2013 BA/ ABC Q3 2013 R12,727 Average Personal Income 176,692 Reaches 200 HOMES

4. SUNDAY SUN’S EXCLUSIVE REACH 895,000 Sunday Sun readers do not read any other weekly newspaper and 1,224mil do not read any other Sunday newspaper. 1,170mil do not read any daily newspaper. Of the South African Sunday English newspapers, Sunday Sun is the 2nd most circulated Sunday newspaper at 176 692. Sunday Sun has national distribution. Sunday Sun reaches the youngest of the English Sunday newspaper readers at 34yrs average age.

5. Source: AMPS 2013 BA AGE 87% of readers are less than 49yrs of age

6. Source: AMPS 2013 BA HOUSE-HOLD INCOME More readers are in the higher household income bracket

7. Source: AMPS 2013 BA EDUCATION 65% readers have completed Matric

8. Source: AMPS 2013 BA WORK STATUS Most readers are employed

9. Source: AMPS 2013 BA SUNDAY ENGLISH PAPERS BY LSM 81% of Sunday Sun readers are in LSM 6-10 In (%)

10. Source: ABC Q3 2013, AMPS 2013 BA TOP 10 LIFESTYLE STATEMENTS In (%) Sunday Sun readers heed advertising

11. TOP 10 SPORTING INTERESTS Source: AMPS 2013 BA Soccer is the main sport readers are interested in; followed by various other sports

12. TOP 10 MONTHLY ACTIVITIES Source: AMPS 2013 BA Visiting hair salons, eating in restaurants and shopping for pleasure are the main monthly activities

13. REACH THE MASS MARKET WITH A “FINE TUNE” Source: ABC Q3 2013, AMPS 2013 BA Sunday Sun offers the desirable mass “Sun market” but with a finer tuned focus into the more affluent segment of this market with 39% of readers coming from households earning more than R11,000 per month There is low duplication between Daily Sun and Sunday Sun and the two offer comprehensive reach of the average South African consumer; with 1,455million Sunday Sun readers under the age of 34years. Exclusive Sunday Sun readers are the most well off of the Sun continuum - with almost 500,000 with a post Matric. If you want to reach the mass market and need to fine tune your focus, Sunday Sun offers the media solution that delivers.

14. THANK YOU