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Michael Sanders| DealerVision.com | President | Michael@DealerVision.com Take Your Vehicle Photos & Videos to the Next Level Michael Sanders
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Session Summary Photography Videography Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com
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Camera / Video Equipment Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Cons Do I need a DSLR? Pros Best picture quality Excellent Interior shots Expensive Bulky Exposed lens
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What to look for Camera / Video Equipment Point and Shoot Cameras CMOS Sensor Big OL’ Lens We Recommend Canon G16 Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Android OS Cameras Smart Phone Go Pro or Equivalent Camera / Video Equipment Other Cameras
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photo Technique Beauty is in the eye of the beholder.
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Michael Sander | DealerVision.com | President| Michael@DealerVision.coml Manufactures Photos
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Michael Sander | DealerVision.com | President| Michael@DealerVision.coml Photo Technique #1 Reduce Shadows
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Michael Sander | DealerVision.com | President| Michael@DealerVision.coml Photo Technique #1 Reduce Shadows
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photo Technique #1 Reduce Shadows even more!
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photo Technique #2 Avoid “Bubble” effect
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photo Technique #2 Zoom-in on the car
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photo Technique #3 Low angle shoot
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photo Technique #3 Low angle shoot
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Manufactures Photos
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photoshop
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photoshop
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photoshop overlay Overlays
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Overlays Staging
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photobooths Are they right for your dealership? Texas Direct Auto
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Photobooths Considerations Climate at your location Increases photography time X 3 Lighting Min 15’ ceiling height. Min. 20’ X 30’ dedicated space Opportunity cost
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Video Are we there yet??? Studies High retention of dealers using video Will Video overtake photos
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Types of Video Slide show, still frame Real Video with VIN explosion audio Real Video with VIN specific audio Real Video with Custom audio
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Types of Video Slide show, still frame
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Types of Video Video with VIN explosion audio
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Types of Video Video with VIN specific audio
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Types of Video Video with Custom Audio
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Video Software iMovie Automotive Video Software
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Which Video is right for your dealership Plan a strategy New and/or used cars Who will shoot the video? Cost Considerations - Overview Set you dealership up for success
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Which Video is right for your dealership Think big but start small Integration into current web platform Button vs. Embedded video PC, Mobile, Tablet etc. Plan a Strategy
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Which Video is right for your dealership More views on YouTube Video Library for new? New car videos too?
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Michael Sanders | DealerVision.com | President | Michael@DealerVision.com lMichael@DealerVision.com Which Video is right for your dealership Lot service provider What video software do they use Will they be able to handle the extra work? What is the cost See 5 samples of dealers currently using service In-House What is the commitment level of management? What to look for in a photographer/videographer Additional cost of labor and software Who will shoot the video
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CONTACT INFO Full Name: Michael Sanders Company: DealerVision.com Job Title: President Email: Michael@DealerVision.com Share an important takeaway you received from this session using hashtag #DD19 for a chance to win an iPad
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