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NOVEL CAMPAIGN SERVICES August 2006
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WEBPAGE Each establishment / operation receives their own webpage consisting of the information relevant: –Name of establishment –Location of establishment –Short description –Long description –Facilities and Amenities –Rates – including and excluding 10 Images depicting the information provided above
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FEATURED LODGE Every time you land on the home page or refresh this page the signature lodge icon changes on a rotational basis Thus providing your operation home page exposure – clickable then to your dedicated webpage –Name of establishment –Rate per person Signature image for your operation
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BIG 5 SPECIALS This area was developed specifically for the South African Traveller Your open bed nights can be filled with short notice bookings promoted through the website as well as sms Information available –Name of Package –Location –Rates –Short description –Long description –3 images depicting the offer available
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NEWS ITEM Home page exposure clicking onto your news item with a link to your website as well as your corporate logo (id) displayed This feature is archived for a year along The news item can be linked to your webpage and any other relevant pages to ensure the visitor experiences your operation prior to booking and arrival Short description – 30 words Long description – 70 words 3 Images as well as your logo and hyperlink to your website
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PACKAGES Your package can be listed on the website for a pre-determined period all automated to ensure the limit of available misunderstandings avoided Short description Long description Rates 2-3 images Logo and Hyperlink to your website subject upon payment terms
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ACCESS OUR DATABASE Our daily e-mails are branded with your and our operations logo as depicted below These banners are clickable to a pre-determined website and monitored for their hit rate and click-throughs Our developers design your banner according to your requirements and we provide you with the demographics associated so as to better your hit ratio
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NEWSLETTER DISTRIBUTION Our personalised e-mail newsletter is distributed on a monthly basis providing past clients and interested parties of up and coming specials and offers OR we can create your own branded newsletter and have it distributed on your behalf to your own database of past or potential clients Also we promote the wildlife related intricacies of game lodges, reserves and parks Third party individuals are able to subscribe to the newsletter from the home page
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SMS AWARENESS Promotional short messaging service at your fingertips without the expense associated to accumulating your own communication platform Everyone reads the sms’s! It is an automated service guaranteed to produce extra exposure for your operation at minimal costs SEO OPTIMISATION Whether you are interested in upgrading your website or even a monthly maintenance for your search engine listings we are in contact with many web developers specialising in this field.
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COMMUNICATION PLATFORM Internet Solutions –A great product has been introduced in the market specifically for tourism and hospitality industries whereby the usage of online facilities are integrated with your billing system and the client is billed directly and only for their usage. We are able to integrate E-mail and SMS information: –Should you experience issues with your land line or cellular ranges we have the solution to alleviate the reservations hassles with mis-communication The future of tourism lies in the hands of technology !
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CORPORATE REPRESENTATION We have dedicated personnel who visit our potential and existing clients with your marketing materials to ensure a successful relationship with these key individuals Our young and passionate enthusiasm keeps the visits entertaining as well as informative Specialty industries are targeted according to your needs and requirements for further reach in these areas R 3000 – R 6000 per month negotiable according to your requirements and area specifics
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MAIL DROPS We handle the distribution of your materials personalised to the individual client at a Pricing structure for mass distribution and thus this service costs you less PROMOTIONAL EFFORTS We are invited by clients, trade and guests to visit certain functions and events furthering our network potential and opportunities LINKS AND BANNERS With our many campaigns and specific link pages we are confident that your participation in this campaign will generate many more bums in beds
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ORGANISATIONAL BENEFITS Our Tour Operations and Reservations office are able to handle your guests or own operations enquiries via one body Eliminating confusion between suppliers as well as set terms finalised prior to the enquiry Diverse network of suppliers we are able to arrange everything from “one” office – have a look out for our exclusive “guides” listings coming soonguides
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DEMOGRAPHICS –Any traditional marketing will cost you the earth and yet you still don’t receive quality feedback from these institutions willing to take your money and you find it incredibly difficult to monitor whether it worked for you? –African Chapter provides you with not only YOUR demographics but also with worthy news and trends in the global travel market as well as information specifically in the technological development industries so as to keep your digital progression up to date as well as current with the trends –You are thus involved in your marketing developments and find out exactly what and what does not work for your specific operation
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MEDIA RELATIONS Various Media circles both nationally and internationally are interested in what we can provide Film crews Tourism related shows Newspaper articles Television exposure Various publications producing articles on African travel related destinations as well as personalised stories written for you as a part of your tour package
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TESTAMENTS Many compliments have been sent our way.. –NITANI PRIVATE GAME RESERVE Thanks so much for this great opportunity, I have had a look at the site and am very pleased. I look forward to doing business together! T. Pinchen –KUNAME RIVER LODGE Thank you so much - the site looks fantastic. Your team really did a great job! Thank you for your assistance. C. Avis
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CONTACT US CONTACT US telephone +27 11 805 4522 facsimile +27 11 805 4519 text messages +27 83 271 4469 24 hour contact +27 82 903 6910 e-mail marketing@africanchapter.co.za website African Chapter Tours Marketing e-mailmarketing@africanchapter.co.zaAfrican Chapter Tours Marketing
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VISIT US VISIT US @ Central Park, 400 16 th Road Randjespark Midrand Gauteng
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