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Kristin Aldridge Interactive Account Executive 6ABC WPVI-TV | 215-871-1201 | Online Co-Branding Opportunity.

Published byAnnice Black Modified over 9 years ago

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Presentation on theme: "Kristin Aldridge Interactive Account Executive 6ABC WPVI-TV | 215-871-1201 | Online Co-Branding Opportunity."— Presentation transcript:

1 Kristin Aldridge Interactive Account Executive 6ABC WPVI-TV | www.6abc.com 215-871-1201 | kristin.aldridge@abc.com Online Co-Branding Opportunity

2 2 Eagles Co-Branding Opportunity 6ABC is now the official television station of the Philadelphia Eagles. This includes all show coverage, pre-season games and additional weekly programs produced exclusively for 6ABC. 6abc.com will not only give you the visibility you want to showcase the Jeep brand (we receive approximately 12 million page views per month in the 4 th largest market in the country), but will do it with the most up-to-date interactive online technology available.

3 3 The Press Release

4 4 Proposal for Sole Sponsorship of Eagles Promotions on 6abc.com Sponsorship of Eagles splash page. Includes: –co-branded header (Jeep, 6ABC & the Eagles) –160x600 Jeep banner linking to Jeep’s site –Link to special offers, games & information featured on Jeep’s site, branded as such Jeep logo on homepage next to “Sports” link Jeep banner on Sports page LENGTH: Entire Eagles Season (5 months)

5 5 Sponsored by Co-Branded “Eagles” Page

6 6 Jeep sponsorship on 6ABC homepage next to “Sports” link Sponsored by

7 7 Jeep banner on “Sports” page (links to the Eagles splash page)

8 8 Promotion on the homepage every Friday linking to the Eagles splash page sponsored by Jeep.

9 9 Additional Online Advertising Opportunities Available (additional cost) Rich Media Banners: –Video imbedded in banners (example on page 10) –Rotating images or copy (example on page 11) Wireless Technology: Logo on Sports section of 6abctogo.com - new service that can be downloaded to PDAs and cell phones (example on page 12) Rovion: Live Jeep representative appearing on the screen “talking” to our viewers - new technology only available in this market to 6ABC (example on page 13) Promotion within 6ABC Video Clips (example on page 14) –Banners –:15 video clip Promotion of Jeep website initiatives (example on page 15)

10 10 Video Imbedded in Banners

11 11 Rotating Banner Images

12 12 www.6abctogo.com Sponsored by

13 13 Rovion Technology (http://www.rovion.com/showcase.asp)

14 14 6ABC Video :15 second Jeep commercial spot

15 15 Links directly to Jeep site

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