1. International Congress and Convention Association Hot Technology Trends from the EIBTM Worldwide Technology Watch for Meetings Technology Innovation Corbin Ball, CMP 7 November 2005 44 th ICCA Congress & Exhibition Hot Technology Trends from the EIBTM Worldwide Technology Watch for Meetings Technology Innovation Corbin Ball, CMP 7 November 2005 44 th ICCA Congress & Exhibition iccaworld.com

2. EIBTM Worldwide Technology Watch (WWTW) The only significant meeting industry technology award. Established in 2000 Past winners: –2001 Amlink –2002 Static & Motion –2003 nTag –2004 IntroNetworks The only significant meeting industry technology award. Established in 2000 Past winners: –2001 Amlink –2002 Static & Motion –2003 nTag –2004 IntroNetworks

3. EIBTM One of the largest global events serving the MICE industry.One of the largest global events serving the MICE industry. Late November – In BarcelonaLate November – In Barcelona 5,000 industry buyers5,000 industry buyers 2,000 exhibitors from over 100 countries2,000 exhibitors from over 100 countries 2,500 hosted buyers2,500 hosted buyers

4. WWTW Judging Process Application –2-page application form –8 pages additional documentation –Web links One-day Judging session (September) Criteria: –40% innovation (new use or original concept) –30% completeness of the concept –30% value to the industry Application –2-page application form –8 pages additional documentation –Web links One-day Judging session (September) Criteria: –40% innovation (new use or original concept) –30% completeness of the concept –30% value to the industry

5. 6 Trends Highlighted by WWTW 2005: 6. Tradeshow sales automation 5. Meetings consolidation/procurement 4. RFID (Radio Frequency ID) 3. PDA/Handheld Technology 2. Standards and electronic data exchange (EDI) 1. Advance room diagramming 6. Tradeshow sales automation 5. Meetings consolidation/procurement 4. RFID (Radio Frequency ID) 3. PDA/Handheld Technology 2. Standards and electronic data exchange (EDI) 1. Advance room diagramming

6. Trend 6. Tradeshow Sales Automation ACT, Inc. -- www.expocad.com Competitors: –www.a2zinc.net –www.eshow2000.com Established 1989 Main product (ExpoCAD) has been used to manage over US$ Billon of exposition floor space ACT, Inc. -- www.expocad.com Competitors: –www.a2zinc.net –www.eshow2000.com Established 1989 Main product (ExpoCAD) has been used to manage over US$ Billon of exposition floor space

7. Trend 5: Meetings Consolidation (& Procurement) Definitions: Consolidation or centralization of meeting planning and spend activity to increase efficiency. Selection of preferred vendors (and consolidating purchases) in return for preferred pricing. Definitions: Consolidation or centralization of meeting planning and spend activity to increase efficiency. Selection of preferred vendors (and consolidating purchases) in return for preferred pricing.

8. Large corporations currently the major users. Benefits: –Process efficiencies –Risk management –Cost savings/avoidance Savings of 30% or more in meeting spend have been claimed. Large corporations currently the major users. Benefits: –Process efficiencies –Risk management –Cost savings/avoidance Savings of 30% or more in meeting spend have been claimed. Trend 5: Meetings Consolidation (& Procurement)

9. 1.Life cycle management (propose, review, approve, plan, evaluate) 2.Sourcing 3.Enterprise calendar 4.Measurement 5.Reports/Analytics 6.Integration 1.Life cycle management (propose, review, approve, plan, evaluate) 2.Sourcing 3.Enterprise calendar 4.Measurement 5.Reports/Analytics 6.Integration Trend 5: Meetings Consolidation (& Procurement)

10. Finalists: Ambassadors: www.ambassadors.com Travent/AMEX: www.travent.com & www.amex.com Competitors: Onvantage: www.onvantage.com SeeUThere: www.seeuthere.com Arcaneo: www.arcaneo.com WTMI: www.plan2attend.com Carlson: www.carlsonmarketing.com GetThere: www.getthere.com MPBid: www.mpbid.com Finalists: Ambassadors: www.ambassadors.com Travent/AMEX: www.travent.com & www.amex.com Competitors: Onvantage: www.onvantage.com SeeUThere: www.seeuthere.com Arcaneo: www.arcaneo.com WTMI: www.plan2attend.com Carlson: www.carlsonmarketing.com GetThere: www.getthere.com MPBid: www.mpbid.com Trend 5: Meetings Consolidation (& Procurement)

11. Ambassadors Global Events Mgmt. Savings opportunity audit Best practices system ROI tracking Business intelligence analytics & dashboard Ambassadors Global Events Mgmt. Savings opportunity audit Best practices system ROI tracking Business intelligence analytics & dashboard Trend 5: Meetings Consolidation (& Procurement)

12. Travent/AMEX MeetingView Express Collaboration among Travent/Onvantage/AMEX Tracks spend using AMEX Corporate Meeting Card Travent/AMEX MeetingView Express Collaboration among Travent/Onvantage/AMEX Tracks spend using AMEX Corporate Meeting Card Trend 5: Meetings Consolidation (& Procurement)

13. Travent/AMEX MeetingView Express Central calendar Supplier sourcing (45K) E-RFPs Attendee management Tracks meeting spend Available in Europe, coming to the US Travent/AMEX MeetingView Express Central calendar Supplier sourcing (45K) E-RFPs Attendee management Tracks meeting spend Available in Europe, coming to the US Trend 5: Meetings Consolidation (& Procurement)

14. www.scs-corp.com www.lexus.com www.smartcardlock.com www.timex.com/speedpass www.aitechnology.com www.laserreg.com www.scs-corp.com www.lexus.com www.smartcardlock.com www.timex.com/speedpass www.aitechnology.com www.laserreg.com Trend 4: RFID (Radio Frequency Identification)

15. Tradeshow Applications Access control Lead retrieval CEU tracking Cyber café access/messages VIP tracking Exhibit marketing Access control Lead retrieval CEU tracking Cyber café access/messages VIP tracking Exhibit marketing Trend 4: RFID (Radio Frequency Identification)

16. Finalist: Laser Registration www.laserreg.com Finalist: Laser Registration www.laserreg.com Competitors: www.alliancetech.com www.bcard.net www.leadretrieval.com www.expoexchange.com www.ntag.com Competitors: www.alliancetech.com www.bcard.net www.leadretrieval.com www.expoexchange.com www.ntag.com Trend 4: RFID (Radio Frequency Identification)

17. Finalist: www.spotlightmobile.com Competitors: www.nearspace.com www.alliancetech.com www.eventcentric.com www.venuemaitred.com Finalist: www.spotlightmobile.com Competitors: www.nearspace.com www.alliancetech.com www.eventcentric.com www.venuemaitred.com Trend 3: PDA/Handheld Technology

18. Finalist: www.spotlightmobile.com Spotlight Mobile Presentation Platform Uses standard Pocket PCs Highly configurable PDA tools (including full screen video, stereo audio, QTVR) Captures leads, qualifies booth attendees, questionnaires, engages Very easy updates Finalist: www.spotlightmobile.com Spotlight Mobile Presentation Platform Uses standard Pocket PCs Highly configurable PDA tools (including full screen video, stereo audio, QTVR) Captures leads, qualifies booth attendees, questionnaires, engages Very easy updates Trend 3: PDA/Handheld Technology

19. an endless sea of paper translation errors planners are reduced to proofreaders ever-changing meeting specs an endless sea of paper translation errors planners are reduced to proofreaders ever-changing meeting specs Trend 2: Standards and Electronic Data Exchange (EDI)

20. APEX: Accepted Practices Exchange Terminology (Complete) History/Post Event Reports (complete) Resumes/Work Orders (completed) Requests for Proposals (RFPs) Housing & Registration (completed) Meeting & Site Profiles Contracts APEX: Accepted Practices Exchange Terminology (Complete) History/Post Event Reports (complete) Resumes/Work Orders (completed) Requests for Proposals (RFPs) Housing & Registration (completed) Meeting & Site Profiles Contracts www.conventionindustry.org Trend 2: Standards and Electronic Data Exchange (EDI)

21. Finalist: www.ungerboeck.com Trend 2: Standards and Electronic Data Exchange (EDI)

22. Winner: www.castltg.com Competitor: www.meetingmatrix.com Winner: www.castltg.com Competitor: www.meetingmatrix.com Trend 1: Advanced Room Diagramming

23. Corbin Ball, CMP is an international speaker, consultant and writer helping clients worldwide use technology to save time and improve productivity. With 20 years of experience running international technology meetings, he now is a highly acclaimed speaker with the ability to make complex subjects understandable and fun. His articles have appeared in hundreds of national and international publications and has been quote in the New York Times, the Wall Street Journal, Fast Company Magazine and numerous other publications. Corbin serves or has served on many hotel, corporate and association boards. He is Meeting Professionals International's 2002 International Supplier of the Year and has been named for four years as one of "The 25 Most Influential People in the Meetings Industry" by MeetingNews Magazine. Corbin Ball Associates 506 14th Street Bellingham, WA 98225 Phone: 360.734.8756 Fax: 636.773.8756 Email: corbin@corbinball.com Web: www.corbinball.com Corbin Ball, CMP is an international speaker, consultant and writer helping clients worldwide use technology to save time and improve productivity. With 20 years of experience running international technology meetings, he now is a highly acclaimed speaker with the ability to make complex subjects understandable and fun. His articles have appeared in hundreds of national and international publications and has been quote in the New York Times, the Wall Street Journal, Fast Company Magazine and numerous other publications. Corbin serves or has served on many hotel, corporate and association boards. He is Meeting Professionals International's 2002 International Supplier of the Year and has been named for four years as one of "The 25 Most Influential People in the Meetings Industry" by MeetingNews Magazine. Corbin Ball Associates 506 14th Street Bellingham, WA 98225 Phone: 360.734.8756 Fax: 636.773.8756 Email: corbin@corbinball.com Web: www.corbinball.com