2. SV8100 – Positioning SV8100 team Pre-Sales Support Business Line SV8100 February 2009

3. Agenda Overview Welcome, introduction Positioning Platform, interfaces (features) InMail, InACD Telephones Networking Hospitality PC Pro, Web Pro Desktop Suite Licensing procedure Marketing & Sales Demo SV8100 and Apps Business ConneCT IP DECT MyCalls R2: UM8000, WLAN, TABS7

4. Agenda Positioning  Customer requirements  SV8100 / SV8300, the answer  NEC is telephony market leader  SV8100 / SV8300 strategy in EMEA  Applications right from the start  SMB positioning  Value propositions More info about SV8100 Sales training: Peter Veenman – Business Manager Stanislava Jovanovic – Business Operations Manager

5. Cost Decrease Growth Ease of Use and Operation Productivity Increase Mobility Fully featured Unified Communications High availability Security Converged network Central management Voice quality Server- based architecture 360  Communications Scalable architecture Multi-site & Networking Open interfaces Customer requirements NEC: 3 dimensions! Positioning

6. NEC has the answer Positioning role-based communications putting people at the centre of communications www.univerge360.eu

7. SV8100: Improved appearance –No longer a TDM box –Stackable IT-rack design –In-skin PoE Gbit/s switch and Router (Rls.2) Pure IP system –And optional TDM capability –SIP phones – Standard and NEC proprietary –SIP trunking SV8X00 is the answer to the strong market request to have a new Telecommunications Solution addressing today's needs and providing a future proof solution SV8x00, the answer Positioning

8. Improved terminals and user interface –DT310, 350, 710, 730, 750, BT, many adapters and accessories –Enhanced security, XML (+Rls 2) Easy installation & maintenance –PC Pro enhanced –Many ways to configure new telephones Increased capacity –NetLink to build 1-image network with up to 50 SV8100s –InMail capacity improved (ports, mailboxes, messages) –Daughter boards iso blades (e.g. no slot needed for IPLA) Improved functionality –Basic telephony functions added to SV8100 –Survivability by NetLink –Improved functionality of InMail and InACD SV8100, the answer Positioning announce queue position Increased boundaries

9. More application support –Desktop Suite – 1 integrated solution, video conf. –Rls 2: BCT all-in-1 suite, UM8000, WLAN, Tiger, etc. More openess –Standard SIP, SIP phones –SIP-trunk server integrated in CPU –XML, Hospitality middleware, O&M interface –OAI for application support, K-CCIS, O&M, remote upgrade NEC SV8x00-family approach –Common software: applications, –Common hardware: communication blades, chassis –Common telephones and accessories –Shared developments / roadmap –Featured networking SV8100, the answer Positioning More steps to make! (Rls.2) BCT: Softphone Assistant Attendant

10. Total: 35.2 million lines Source: Gartner Dataquest – 22 July 2008 NEC is telephony market leader 2007 enterprise telephony line shipments worldwide Small and Midsize Business (≤ 400 employees) Positioning

11. SV8x00 strategy in EMEA Pure IT system, supporting: New terminal range IP DECT Business ConneCT (SV8100 Rls 2) Embedded applications Management applications Multiple sites with NetLink Solution selling (more than a box) with focus on applications (right from the start) based on value propositions (later in this presentation) Positioning

12. Functionality  nr of ports XN120/ IPC100 SV8300 SV8100 500 2.000 50 SV8x00 Family: blades, apps, terminals, networking Positioning

13. SV8100 SV8300 SV8x00 Positioning Common KTSPBX KTS Common PBXKTSCommon Applications  Software  Hardware  Terminals  Protocol, API Features Architecture CPU Chassis, blades DT700, DT300, Baseline BCT, IP DECT, UM800, Hospitality

14. Key system functionality Easy to configure (plug & play) Embedded call centres Limited OAI SV8100 Positioning 30 – 500 users Sweet spot 40 – 120 users SV8300 Positioning 100 – 2000 users Sweet spot 100 – 500 users SV8x00 Enterprise customer, including network edge Stronger networking (eg CCIS) Mature OAI Strong operator Much higher performance (telephony and OAI) External call centres Positioning

15. Hotels up to 3 stars Hotels up to 120 rooms Excellent for mass distribution Our channels: SV8100 partners, distributors, partners SV8100 Positioning 30 – 500 users Sweet spot 40 – 120 users SV8300 Positioning 100 – 2000 users Sweet spot 100 – 500 users SV8x00 Strong Hotel features: Hotels from 3 stars and up Networking with full system mgt Capacity in users above 512 Enterprise functionality required SV8300 has about 150 features more than SV8100 Value add resellers, system integrators Positioning

16. SV8x00 Comparison between 3 platforms: Positioning

17. User requirementsOptions in SV8100 solution ManagementPC ProWebPro (Rls 2) AccountingMyCallsTABS7 (Rls 2) Call recordingMyCalls (ISDN trunk) OperatorBCTDesktop Suite PC Attendant EmployeeBCTDesktop Suite PC Assistant ACDInACD(+MyCalls)BCT Contact CentreBCT SoftphoneDesktop Suite SP310 VoicemailInMailBCTUM8000 (Rls 2) Unified MessagingUM8000 (Rls 2) Unified CommunicationsBCT WirelessSIP DECTVoWLAN (Rls 2) HospitalityPMSTiger, FCS Positioning SV8100 – Apps

18. Positioning Desktop application equipped with: Softphone Chat / Instant Messaging File Transfer White Boarding Application Sharing Video Desktop Suite

19. InACD Embedded MyCalls + Real time Monitoring + Detailed Call Reporting & Alarming + Call Recording + Call Statistics Business ConneCT + User application integration + Identification module + Skill Based Routing + Outbound Routing + Email Routing + Wall Board SV8100 – Call centre Positioning

20. InMail Cheap embedded solution Auto Attendant Voice Response System 16 voicemail channels 512 mailboxes 32 group boxes PC Pro UM8000 Unified Messaging: voicemail, email, fax, videomail In-skin blade, Linux 16 voice ports, 65.000 mailboxes, 512 UM seats Personal web-based mailbox mgr Notification via RSS, Text-to-speech, Call record Hospitality for enhanced guest/wake up features SV8100 – VM / UM Positioning Business ConneCT Server based solution 2000 mailboxes Integrated with UC and CC List of received VMs Greetings linked to presence

21. SV8100 – hospitality Positioning Language support PMS connectivity Integrated Fax support Multiple extensions? Wakeup via PMS Extra i/f boards needed Fax support Basic guest voicemail (Wakeup) Hotel functionality UM8000 (UM4730) Innovations2020 from TigerWinVoice from FCS InMail – SV8100 Check-out on roadmap

22. Positioning Enhanced management tool with wizards Standard SIP technology Remote site survivability Pure IP system - with hybrid capability Support of new sophisticated IP / digital terminals Enhanced embedded and in-skin applications Distributed system with full transparency up to 50 sites IT look and feel NEC UNIVERGExxxxxxxxNEC UNIVERGExxxxxxxx NEC UNIVERGExxxxxxxxNEC UNIVERGExxxxxxxx NEC UNIVERGExxxxxxxxNEC UNIVERGExxxxxxxx NEC UNIVERGExxxxxxxxNEC UNIVERGExxxxxxxx Value propositions

23. SV8100 and SV8300 – one family Easy installation and management Support of vertical market solutions (Hospitality) Integrated application suite based on SOA High quality secure wireless: IP DECT Full PBX integration of mobile device All in one solution: Application, router, switch, PC board Open Application Interface (PMS certifications, CTI) Value propositions Positioning

24. We offer the best overall financial proposition in the market, now and for the longer term We are consistently easy to work with, which frees up your time to focus on your customers and your business These factors, combined with our applications, product range and technology set us apart as a leading company in todays global market Underpinned by the NEC-Philips brand, recognized by customers worldwide, this makes a winning formula Our value propositions are based on proven functionality around applications supported by evidence and tools to help our partners to present the proposition to our customers Value propositions Positioning