1. WERT Prepared by Intercollege EU Office 2 nd SCM – Athens April 8 th, 2011 10/26/20151

2. Dissemination Activity for Cyprus Activity: Targeted Dissemination and Exploitation of Project Outcomes; Implementing Partners: Intercollege (Core Partner) + Association of Cypriot Women in Tourism (Associate Partner); Methodology: target group identification, development of dissemination tools and dissemination by combining traditional channels (newspapers, personal contacts, project presentation) and new media channels (internet, email), development of exploitation plan. 10/26/20152

3. Goals and Objectives Raise Awareness: about WERT and the issues in hand; Inform Individual Women: about WERT and possible participation in planned activities; Disseminate: the project outputs; Engage stakeholders: in the project. 10/26/20153

4. Identified Target Groups for Cyprus Target Groups Individuals - women entrepreneurs and potential women entrepreneurs involved in rural tourism and crafts; Associations/organizations - groups representing the interests of women entrepreneurs e.g. Business and Professional Women Association, NGOs etc; Stakeholders in the Tourism Sector – Cypriot Tourism Organization (CTO), CSTI, ACTE etc., 10/26/20154

5. Dissemination Activities and Results October 2010 – March 2011 Target Database – 100+ contacts; Press Release – 10/02/11 (POLITIS, 3 rd largest circulation Greek-language newspaper in Cyprus - 7,000 copies daily); Greek/English Press Release circulated to all identified individuals and groups on dissemination list; Project and main activities announced in Limassol - conference promoting women’s entrepreneurship/in collaboration with the Cyprus BPW Association; The Cyprus Tourism Organization (CTO) to support the implementation of the WERT project in Cyprus. Posted on UNIC website 10/26/20155

6. Future Activities  Expand on communication with target group(e.g.):  sending them a summary of the needs analysis results;  informing them about plans for the pilot training;  encourage them to participate in the WERT online community (details to be discussed during SCM) ;  plan a Project presentation or Focus group with Target group – to be determined with Associate Partner….

7. Further Considerations…  Need to discuss future centralized activities:  Press Releases;  Newsletters;  Creation of on-line community.  Thank you….