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Published byKerrie Lauren Parsons Modified over 9 years ago
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Company Presentation February 12th
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Who are we ? Born in October 2004 with the ambition to be a key and reliable business partner in our 2 core & complementary activities : market research & business intelligence. Part of the TOP 5 Belgian and independent quantitative research agencies. A Team of 8 people (today…) located in 2 offices (Brussels & Liege). Combined experience of marketers, researchers & business analysts. Flexibility : independent, human size, focus on open/adhoc methodologies and pragmatic solutions. Possibility for multi country projects via our expanding international network of partners (already experience in Netherlands, Luxemburg, France, UK, Germany)
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Some references FMCGRETAIL PHARMACEUTICAL/HEALTH ENERGY & CONSTRUCTION OTHERS FINANCE & SERVICES
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Our solutions
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The B2B 360° Relationship Model
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LISTEN Satisfaction & Loyalty monitoring model - Customers Skills (customized) Relationship Indicators Quality ItemsSatisfaction rateLoyalty Issues Offer vs needs Performance Quality Efficiency Timing Implication Vs competitors Vs quality Satisfaction After sales Products Services Price Communication Image Brand Loyalty (dependable) Recommendation New purchase Commercial Mailing Mass Media … …
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Scope of the project
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Mon N+1 70% 75% Employee satisfaction 80% 84% Employee retention 70% 72% NPV for customer asset $601.1 640.9 million 0.8 0.5 Assumptions: 5 Year Horizon 40,000 Customers 1 Purchase per Year $ 10,000 Margin per Purchase 12% Discount Rate Structural equation modelling
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ANY QUESTIONS ? Philippe GEERTS Managing Director p.geerts@listen.eu
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