2. Peter Coroneos Chief Executive Internet Industry Association (IIA) AVAR Conference Sydney November 7, 2003

3.  Australia’s national internet industry organisation (est.1995)  Over 300 members include... - telecommunications carriers - web and software developers - content creators and publishers - internet service providers - educational & training firms - local government agencies - law firms - portal sites - internet research analysts- hardware vendors - banks & insurance companies- online advertisers - systems integrators- internet security providers - and businesses doing, or helping others to do e-commerce About the IIA

4.  As a voice for the industry, the IIA provides policy input to government and advocacy on a range of business and regulatory issues, to promote laws and initiatives which enhance access, equity, reliability and growth of the medium within Australia. Our mission

5. Malicious Code  Hybridisation  Crossing the device threshold  The sociopathology of malicious code writers - focus on prevention by addressing motivation and deterence  Who bears the responsibility in a culture of security?

6. Initiatives  IIA SME Security portal  IIA Cybercrime Code  IIA National Spam Initiative  Spam Legislation  Global Spam Campaign

7. Spam: the cause and its effect are economic  More than 50% of all email is now junk (8% in 2001)  US$8.9 billion cost to US corporations in 2002  cost to Australian business A$915 per employee pa  cost to spammers.000030 per email plus.00032 per address  70% is illegal under current laws  US$3.2 billion pa revenues from porn spam

8. Spam: the extent of the problem (2)  Nigerian advance scam will gross US$2 bill. In 2003  28% of users reply to spam  8% have purchased from spam  4.5 seconds per spam wasted corporate time  16% change email addresses due to spam  1 in 145 spams carry viruses  only 8% believe the media exaggerates spam problem

9. The global solution has four elements  legislation  industry action  end user empowerment  international cooperation

10. Australian legislation will pass this year  opt in regime with few exceptions  infringement notices issued by ACA; enforced by FCA  heavy penalties  limited exemptions  anti harvesting provisions  strong information requirements

11. www.iia.net.au/nospam

13. Users are most concerned about...  computer viruses  spam  privacy  security of transactions  response times  cost of access  cost of upgrading hardware % 25 15 11 10 9 3 Source: ACNielsen.consult Australian Online User Study #10 (n = 34,643)

14. www.iia.net.au