1. Quality Juice made from real California fruit
Soif
Quality Juice made from real California fruit
X470 Project Management
EDP
Summer 2011
Team: L 'Spawns
Liolios Dino, Konstantinos
Singh, Shraddha
Pollock ,Kendra
Achury, Michael
Wang, Jing
Nguyen, Phi
Stanger, Karen 1

2. Organization chart Singh, Shraddha Graphic Designer
Wang, Jing Process Engineer
Liolios, Konstantinos Product Organizer
Pollock, Kendra Product Designer
Nguyen, Phi Manufacturing Engineer
Achury, Michael Scientist
Stanger, Karen Project Manager 2

3. Contents Project defines Project analysis Project plans
Mission and Values
Project Statements and Chart
Project analysis
Assumptions
Constrains
Stakeholders
Risk analysis
Project plans
Deliverables
Milestones
WBS
Time structure
Cost breakdown
Monitoring and Control
Communication plan
Responsibility matrix

4. Made of real Californian fruits!
Mission
To produce a healthy, tasty, friendly, economical, and high quality juice –
Made of real Californian fruits!
Our commitment to the highest standard is the foundation of our business. We stand behind our product. Our mission is to make world a healthier and better place to live.
Values
L’Spawns as a team, and as individuals, values integrity, honesty, healthiness, and a greener world. These values drive us to achieve our mission

5. Project Mission Statement
By Nov 1st 2011, L’Spawns will have ready for distribution 10,000 cases of the new Naked product ‘Soif’, a seasonal Juice drink made from 40% California juice + 60% Water – delivered in a trendy
re-usable bottle.
Project Charter
Produce a glass bottle from recycled material that can be reused or traded at vendor locations for immediate discount for Soif flavored juice beverages.
Create a new economical juice drink made from local California fruit
Create a catchy and appealing label

6. Project Assumptions Project Constraints
Budget provided by Naked
Production using existing Naked facilities
Distribution using existing Naked infrastructure
Sales and Marketing provided by Naked
Using Naked distribution recycling program
Project Constraints
Vendor selections
Limiting customer geography
Overseas Manufacturing Facility - China
Time – 6 months

7. Project Scope In Scope: Design and acquire new bottle
Develop new fruit drink recipe
Design and produce bottle label
Produce first batch of 10,000 cases
Out of Scope:
Distribution
Manufacturing
Acquiring capital

8. Stakeholders
Naked – Sponsor
Customers
Manufactures
Vendors

9. Risks Juice Risk Probability Impact Response Fruit unavailable Medium
High
adjust recipe/flavour of beverage to reflect fruits that are available
Production is delayed
Find alternate production plant, call in experts to fix production machinery
Market Acceptance
adjust recipe/change fruit blend, add new flavour

10. Risks Label Risk Probability Impact Response Not meet FDA requirement
Low
High
Schedule earlier, certificated designer
Printing is delayed
Medium
Prepare alternate resource at beginning; ask for process schedule
Delivery is delayed
Ask early delivery for partially finished printing

11. Risks Bottle Risk Probability Impact Response
Delivery from Manufactures
Low
High
Contingency plan in contract with vendor for alternative bottle
Materials availability
Medium
Find alternate materials source in advance
FDA Safety compliance issue
Consult the FDA post design to ensure compliance, certified designer

12. Deliverables
1) Bottle & Cap
2) Juice
3) Label

13. WBS Quality Fruit Juice Label Package Juice Contents Brand
Contents related to FDA codes
Properties
Paper
Biodegradable glue
2”x12.75”
Printing Plan
Design file
Digital printing
Package
Bottle material
Material research
RFP
Cap
Material evaluation
Prototype design
Juice
Fruit
Vendor selection
Choice of seasonal fruits
Quality control
FDA regulations
Taste & Recipe
Production
Trial run
Full scale run

14. Milestones 1) Bottle and Cap Finalize bottle design selection
Vendor selection
Prototype
Final Bottle and Cap Delivery to Naked
2) Juice
Vendor contracts signed
Fruit Delivered
Small scale production run completed
Taste test/focus group completed
Regulatory approval signed
3) Label
Design file ready (2weeks)
Digital printing approval and delivery
May combine to next page

15. Timelines Finish 11/1/11 Today Start Mon 5/9/11 Thu 1/1/12 Jul Aug Sep
Oct
Nov
Dec
Jan
Bottle Cap Deliverable
Deliver Label to Printing Company
Today
Vendor Contract Signed
Juice flavor agreement
Deliver Labels to Bottling
Finish
Produce Small Scale Production
Fri 7/15/11
Mon 10/3/11
Formal launch Full Scale Production
11/1/11
May combine to next page

16. Gantt Chart

17. Cost Breakdown Bottle Label Activity Time Cost Materials Research
5 days
$800
Bottle Design
$2,500
Bottle Cap Design
2 days
$1,000
Safety seal testing
1 day
$1,500
Manufacturing upon Juice recipe is ready
Every 2 weeks
$5,000/week
Label
Activity
Time
Cost
Design file ready
14 days
$800
Digital printing initial (deposit)
1 days
$1,500
Digital printing first delivery
$5,000
Digital printing finished
2 months
$7,500

18. Cost Breakdown Juice Activity Time Cost Fruit/Vendor Selection 2 days
$800
Recipe/Manufacturing
4 weeks
$3500
Focus Groups/taste test
5 days
$2000
Trial Run
14 days
$1425
Full Scale Run
30 days
$5700

19. Vendor Evaluation Criteria
Selection of Manufacturer
(Qty: 10,000 cases, 16 oz Bottles and Tops)
Criteria
Weight
Vendor1
Vendor 2
Vendor 3
Anchor Glass
Score
Sliver Spur
Global Source
Cost (lowest) 3 9 1
Quality (best) 2 6
Delivery 5
 total score 20 14 10
Notes:
Selection: 1, 3, 5 (low, medium, and high)
Weight x Selection = Score
Select the highest total Score

20. Communication Plan Who to be communicated? What to communicate
How to communicate
How often to communicate
Naked Parent Company
Project status
/meetings
weekly
Customers
Information about new product
Marketing/advertisements
Fruit Vendors
Orders
Contracts
Every other day
Manufacturing Dept
Scheduling requirements
Bi-weekly

21. Responsibility Matrix
A – approves, S – supports, C – creates, I – informs, R - reviews PM
Sponsor (J & R)
Juice Team
Bottle Team
Label Team
Bottle & Cap design A S
C,R,A
Bottle Vendor selection
C,A
Final Bottle and Cap Delivery I
Fruit vendor contracts signed
Fruit delivered
Taste test/focus group completed
Regulatory approval signed
Label design file ready
Label Digital printing delivery

22. High Risk Control Chart

23. Q &A

24. Vendor Evaluation Criteria
Addendum
Vendor Evaluation Criteria
For the Bottle, Fruit, and Label we will use a simple Vendor Evaluation Criteria to determine best vendor.
Cost – looking for best value (price vs quality)
Quantity – need a vendor that produces large quantities
Location – the closer to production plant the better
Availability – growers that offer a variety of fruit throughout the year

25. Gantt Chart

26. Gantt Chart (continued)

27. Gantt Chart (continued)

28. Gantt Chart (continued)

29. Gantt Chart (continued)