1. 4TH EUROPEAN ALCOHOL POLICY CONFERENCE Alcohol as a Global Health Concern

2. Prevention of alcohol-related harm: Europe’s responsibilty goes beyond Europe’s territory

3. FORUTseminar – 30 april 2009 Alcohol: A globalized commodity An industrial epidemic

4. I hvilke sammenhenger blir rusmidler brukt? A global concern: Increasing alcohol consumption in developing countries

5. Robin Room et al: Consumption levels tend to increase as economic development occurs “Alcohol in Developing Societies”

6. ”Emerging markets”

7. Emerging markets: > Large populations > Young populations > Low alcohol consumption > Economic development > Growing purchasing power > Growing middle classes

8. Poverty Gender- based violence HIV/AIDS Alcohol – a development issue:

9. A dual challenge for Europe: To reduce alcohol-related harm in Europe To prevent that the rest of the world experiences similar problems with alcohol

10. Facts and figures Europe is the heaviest drinking region in the world. Europe can be considered the centre of the global alcohol industry, acting as both the largest market and the major producer of alcohol drinks. More than 70% of all alcohol exports in the world coming from European countries. Worldwide alcohol use is ranked by WHO as the third leading risk factor cause of Disability- Adjusted Life Years (DALYs). Unintentional injuries alone account for about one third of the 2.5 million deaths, while neuro-psychiatric conditions account for close to 40% of the 69.4 million DALYs. The burden is not equally distributed among the countries. Alcohol as a Global Health Concern

11. Recommendations Eurocare fully supports the WHO Global Strategy and the following 10 recommended target areas: – Leadership, awareness and commitment – Health services’ response – Community action – Drink-driving policies and countermeasures – Availability of alcohol – Marketing of alcoholic beverages – Pricing policies – Reducing the negative consequences of drinking and alcohol intoxication – Reducing the public health impact of illicit alcohol and informally produced alcohol – Monitoring and surveillance Eurocare recommendsRelevant actor  Europe as a main exporter has a commitment to implement the actions recommended by the WHO Global Strategy. European Institutions Member States  Monitoring and surveillance - Establish effective frameworks for monitoring and surveillance - Establish institutions responsible for collecting, collating, analysing and dissemination available data - Defining and tracking a common set of indicators and of policy responses and interventions - Developing evaluation mechanisms European Institutions Member States  All Member States should include the prevention of alcohol problems in national strategies for cooperation with developing countries Member States  Provide WHO with additional funding to secure the implementation of the new Global Strategy Member States