1. © 2011 The McGraw-Hill Companies, Inc. Instructor name Class Title, Term/Semester, Year Institution Introductory Psychology Concepts Descriptive Methods

2. © 2011 The McGraw-Hill Companies, Inc. 2 Self ReportPsychologicalBehavioral Introductory Psychology Concepts: Descriptive Methods Descriptive Methods Methods of Observing Behavior

3. © 2011 The McGraw-Hill Companies, Inc. 3 Researcher Jane Goodall uses naturalistic observation to study the behavior of wild chimpanzees. Descriptive Methods Naturalistic Observation: Observing subjects in natural environments Introductory Psychology Concepts: Descriptive Methods

4. © 2011 The McGraw-Hill Companies, Inc. 4 In this experiment, preschoolers’ reactions to the puppet are monitored. Descriptive Methods Laboratory Observation: Observing subjects in artificially controlled environments Introductory Psychology Concepts: Descriptive Methods

5. © 2011 The McGraw-Hill Companies, Inc. 5 The Hmong Sudden Death Syndrome Many Hmong refugees who escaped the ravages of war in their homeland experienced great stress and guilt when they resettled in North America. This stress, combined with cultural beliefs about angry spirits, may have contributed to the Hmong sudden death syndrome, which eventually claimed more than 40 lives. Descriptive Methods Case Studies: In-depth analysis of an individual, group, or event Introductory Psychology Concepts: Descriptive Methods

6. © 2011 The McGraw-Hill Companies, Inc. 6 Descriptive Methods Surveys and Polls: Method of gathering information or data from persons where they provide the answers themselves. Conclusion are drawn using scientific method. Introductory Psychology Concepts: Descriptive Methods Population Unrepresentative sample Representative sample Sampling procedure