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Needs Analysis Report CYPRUS 1WERT, Cyprus Report, Athens 2011.5/31/2016.

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Presentation on theme: "Needs Analysis Report CYPRUS 1WERT, Cyprus Report, Athens 2011.5/31/2016."— Presentation transcript:

1 Needs Analysis Report CYPRUS 1WERT, Cyprus Report, Athens 2011.5/31/2016

2 Methodology 50 members (ACWT) Association of Cypriot Women in Tourism emailed; Telephone follow-up; 15 respondents; Established accommodation/food production provision. 2WERT, Cyprus Report, Athens 2011.5/31/2016

3 Skill Areas Identified Self-development – building confidence and networking. General business skills – ability to diversify; – financial management e.g. sources of finance, cash flow, profit & loss, pricing; – business planning and research; – how to market your business and develop your product. Rural tourism services – developing a sustainable rural tourism business. – organising and running alternative leisure activities for tourists; – developing a tourist business which is accessible to all; – accommodation management and maintenance. 3WERT, Cyprus Report, Athens 2011.5/31/2016

4 Means of Delivery a combination of workshops and distance learning; learning from experienced entrepreneurs; WERT online community. 4WERT, Cyprus Report, Athens 2011.5/31/2016

5 Discussion Topic Ideas (I) Business Skills – marketing/advertising; – promoting agro-tourism in Cyprus; – tourist activities (market research); – to know which ‘doors to knock’ for effective service from the various stakeholders/agencies; – development and improvement of the tourism product/service; – managing people, training/retraining others; – managing finance and grants/subsidies. 5WERT, Cyprus Report, Athens 2011.5/31/2016

6 Discussion Topic Ideas (II) Self-Development – opportunity to exchange ideas and experiences; – to develop a broader awareness of the travel and tourism industry; – the opportunity to visit other agro-tourism facilities, both domestic and abroad; – handicraft skills; – food-related issues; – foreign languages. 6WERT, Cyprus Report, Athens 2011.5/31/2016

7 Implications/Conclusions Lack of confidence (business acumen); Workshops (ASAP)/experienced entrepreneurs; WERT online community 7WERT, Cyprus Report, Athens 2011.5/31/2016

8 Needs Analysis Report CYPRUS Thanks 8WERT, Cyprus Report, Athens 2011.5/31/2016


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