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Revision 1 keep sb informed 2 be conscious of 3 feature largely 4 be worthy of praise 5 turn into 6 rely on 7 in response to 8 it is no use doing 9 fit.

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Presentation on theme: "Revision 1 keep sb informed 2 be conscious of 3 feature largely 4 be worthy of praise 5 turn into 6 rely on 7 in response to 8 it is no use doing 9 fit."— Presentation transcript:

1 Revision 1 keep sb informed 2 be conscious of 3 feature largely 4 be worthy of praise 5 turn into 6 rely on 7 in response to 8 it is no use doing 9 fit in with sb 10 in excess of 11I will have Tom ______ (repair)my watch 12 I will have my watch _____(repair) tomorrow

2 Ex 2 on P45 1.casual 2.basis 3.attach 4.worthy 5.association 6. corporation 7. refresh 8. conscience 9. garment 10. inform

3  to  of  into  to  on  into  to Ex3 on P46

4 Ex1 on P46 1.…see the rain coming down in sheets. 2.…made Charles tidy his bedroom … 3.…smell sth burning… 4.…found the actress murdered … 5.…ordered the typist to have …ready. 6.…forced the man to hand over the suitcase. 7.…helped spokesman (to) become … 8.…had the invitations delivered …

5 Words 1 appoint appointment (`1) make an appointment (2) We appoint him (to be ) the captain. 2raise children /// raise chicken Raise money /// raise your head 3 mature pre-mature //// immature 4 ethical//////ban lift a ban 5 promote products /// promote economic development 6 decent///////offending

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7 1Look at the pictures and guess what do they advertise? 2 Are they honest? 3 How tokeep them honest?

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9 Keeping Advertising Honest The law develop ways to control advertising and prevent false or unsuitable advertising Advertising organization Complaints organization The consume

10 Topic sentence The law: One way to control advertising is to make laws( that prevent advertisers doing the wrong thing.) Advertising organization: Most advertisers belong to advertising organization (that not only … but also …) Complaints organization: Many countries have a government organization (which examines complaints about ads.) The consumer: The consumer is responsible for checking the product before buying.

11 Para1 Behave in certain ways a certain brand of rice go to a lot of trouble and expense to do achieve their purpose tell lies use method that mislead us develop ways to prevent false advertising

12 1.Advertisers go to a lot of trouble and expense to make adverts and so they want to make sure they achieve their purpose. 广告制作者在广告上花了不少精力和财力,因此他 们要确保能达到他们的目的。

13 Para2 1 one way is to 2 forbid ads being shown 3 have adult theme 4 prevent advertisers making false statement about their products. 5 promote immoral or harmful behaviour

14 3. Many countries have laws that forbid ads being shown at inappropriate times or in unsuitable places. 4. In some countries advertising alcoholic drinks or tobacco is banned altogether. forbid sb to do / from doing / that sb (should) do ban sb from doing

15 Para3 1 decent /////ethical 2belong to 3 make rules 4 a code of ethics 5 say bad things about

16 5. Fort his reason, most advertisers belong to advertising organizations (that not only educate and support their members, but also make rules for everyone in the organization to follow.) 为此 …

17 Para4 1 codes of conduct 2 bad ads doget made 3 complain to 4 give reason for 5 offending advertisement 6 This is why …………..

18 Para5 1 buyer beware 2 be responsible for 3 when it comes to advertising 4 be flooded with

19 6. When it comes to advertising, consumers need to be educated about techniques( used by advertisers )so they can judge the claims for themselves and not blindly accept everything (that is said in advertisements.) 涉及 … 7. a code of ethics offending advertisement Buyer Beware 道德规范 令人不愉快的广告 买者自负


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