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Plain English Style & Applications What is “The Plain English Style”? What gave rise to it? Use it to your advantage!

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Presentation on theme: "Plain English Style & Applications What is “The Plain English Style”? What gave rise to it? Use it to your advantage!"— Presentation transcript:

1 Plain English Style & Applications What is “The Plain English Style”? What gave rise to it? Use it to your advantage!

2 Adopt Plain Language Plain Language in the Business World Accessible to a Universal Audience Focal Point for the SEC www.sec.gov/pdf/handbook.pdf

3 Adopt Plain Language Before “The Drake Capital Corporation (the “Company”) may offer from time to time its Global Medium-Term Notes, Series A, Due from 9 months to 60 Years From Date of Issue, which are issuable in one or more series (the “Notes”), in the United States in an aggregate principal amount of up to U.S. $6,428,598,500, or the equivalent thereof in other currencies, including composite currencies such as the European Currency Unit (the “ECU”) (provided that, with respect to Original Issue Discount Notes (as defined under “Description of Notes—Original Issue Discount Notes”), the initial offering price of such Notes shall be used in calculating the aggregate principal amount of Notes offered hereunder). ”

4 Adopt Plain Language After “The Drake Capital Corporation may offer at various times up to U.S. $6,428,598,500 worth of Global Medium-term notes. These notes will mature from 9 months to 60 years after the date they are purchased. We will offer these notes in series, starting with Series A, and in U.S., foreign, and composite currencies, like the European Currency Unit. If we offer original issue discount notes, we will use their initial offering prices to calculate when we reach $6,428,598,500.”

5 Adopt Plain Language Limit the use of technical language. Before Holders of the Class A and Class B-1 certificates will be entitled to receive on each Payment Date, to the extent monies are available therefor (but not more than the Class A Certificate Balance or Class B-1 Certificate Balance then outstanding), a distribution.

6 Adopt Plain Language After Class A and Class B-1 certificate holders will receive a distribution on each payment date if cash is available on those dates for their class.

7 Adopt Plain Language Superfluous Words Before The following summary is intended only to highlight certain information contained elsewhere in this Prospectus.

8 Adopt Plain Language After This summary highlights some information from this Prospectus.

9 "A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts. This requires not that the writer make all his sentences short, or that he avoid all detail and treat his subjects only in outline, but that every word tell." William Strunk, Jr.

10 Citations Levitt, Arthur. "U.S. Securities and Exchange Commission." 26/08/1998. SEC, Web. 2 Feb 2010.. Lutz, William. "Rules for Writing Plain English." Plain Language Association International. 28/07/2009. Web. 2 Feb 2010.. Guffey, Mary Ellen. Essentials of Business Communication. 8e. Mason, OH: South- Western, 2010. 42-44. Print. "Plain English at Work." 1997. Web. 2 Feb 2010..


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