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Published byAshlyn Strickland Modified over 8 years ago
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Dublin Cycling Campaign Organisation and Sustainability
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Introduction Background to the Campaign Membership Funding Strategy Sustainability !? Conclusions
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Background Dublin Cycling Campaign will be 20 years old in 2013 – cause for Celebration!? 100% Voluntary Has had many successes Representation - Local Authority Strategic Planning Committees Difficult times during Celtic Tiger Greater recognition today
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Membership Approx 300 paid up members 3,000 Facebook followers Use of Voluntary networks and skill sets in membership Need greater clout – membership levels too low!? San Francisco 12,000 members VOCA members? New membership strategy being worked on
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Funding Due to Voluntary Membership and no office – low cost Majority of funding from Membership fees and donations Limited project funding – June conference Need to expand funding levels to support work
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Strategy Campaign developed 1 st Formal Strategy in 2011 Recently revisited Sets priorities related to resources as follows 1 Effective lobbying (politicians, NTA, EU) and representation on all relevant bodies 2 Membership development (increase numbers and engagement) 3 External communications strategy 4Monitor progress on the National Cycle Policy Framework. No specific priority on Funding !?
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Sustainability Can we continue to exist without greater funding? Is volunteerism more sustainable than paid staff? – chasing funding!? Is volunteerism more desirable than paid staff? Campaign difficult years in the past – lack of impetus Always query our role and relevance!?
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Conclusions More questions than answers!? Learn from others – VOCA, ECF Be ambitious but be realistic – Strategy Priorities Membership levels critical – greater political clout Members need to have FUN as well !?
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