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Published byJohnathan McCarthy Modified over 9 years ago
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Simulation Hints
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Goal of the Simulation To be the team with the highest liquidated value
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Staffing Hiring managers and analysts.
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Buying Aircraft How many to buy? What size? Need one maintenance per engine type (General Electric/Rolls-Royce) Need separate staff for each plane type (Regional/Boeing)
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Configuring Aircraft Do you want to carry passengers or cargo? Need seats to fly passengers
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Maintenance Bases Should the location of a maintenance base depend on the Flight Chart? A and B checks are in the weekly schedule C and D checks only when needed
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Scheduling Hub and Spoke vs Point to Point Advantages for short vs long routes Have to visit maintenance base at least twice a week for A and B checks Flight Charts- Do you service an airport that not many other airlines can?
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Airports Buy terminal only if airport will be too busy Need Cargo Handling Center at every airport you will be handling cargo Only need one office overall. Large enough to fit staff.
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Configuration How many seats to put into First, Business, Economy? What pitch is (linked to customer satisfaction)
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Advertising Zero advertising = Zero business Travel agent commission There is a point where adding money will only add minor advantages over competitors
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Advertising How effective each type is
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Pricing Competitive but not so low you lose money Could fly a route that loses money to get to a route that makes money
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Pricing Airfares Tab lets you know average pricing on all routes (you can compare to competitors)
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Any Questions?
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