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@dibdenchurches |www.dibdenchurches.orgwww.dibdenchurches.org 1 FROM GUTTENBERG TO ZUCKERBERG: HOW SOCIAL MEDIA IS CHANGING CHURCH @chriskidd DIGITAL MISSION
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2 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Social Media Stats
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3 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk John Paul II “I dare to summon the whole Church bravely to cross this new threshold, to put out into the deep of the Net, so that now as in the past, the great engagement of the Gospel and culture may show to the world, ‘the glory of God on the face of Christ.”
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4 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk History of Media Stone Television BooksRadio PapyrusTracts
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5 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Billy Graham Modern Media First television crusade generated 1.5 million letters to the television station Reached more than 6 billion people in 234 countries JESUS Film
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@chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk 6 Factors for growth Cheaper broadband Innovation Economic shifts Fragmented countries
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@dibdenchurches |www.dibdenchurches.orgwww.dibdenchurches.org 7
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8 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Well-Meaning Thinkers “The horse is here to stay but the automobile is only a novelty – a fad” “Remote shopping, while entirely feasible, will flop – because women like to get out of the house, like to handle merchandise...” Michigan Savings Time “Everyone acquainted with the subject will recognise it as a conspicuous failure.” Henry Morton
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9 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Well-Meaning Thinkers “While theoretically and technically television may be feasible, commercially and financially it is an impossibility, a development of which we need waste little time dreaming.” “Transmission of documents via telephone wires is possible in principle, but the apparatus required is so expensive that it will never become a practical proposition.” Lee DeForest Dennis Gabor
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10 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Broadcast to Social Media Technology Shift Books Facebook Radio Twitter Newspapers Blog Television YouTube
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11 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk 1 Billion Active users on Facebook Over 55s Largest Growing Group 130 Friends Average user on Facebook 24 Minutes Time Spent Every Day 700 Billion Time Spent Each Month Facebook Facts Source : www.facebook.com
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12 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk 200 Million Total Accounts 460,000 New Accounts On Twitter 110 Million Tweets Per Day 600 Million Search Queries Per Day 100,000 Twitter Applications 37% Users Use Their Phones Twitter Facts Source: www.twitter.com
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13 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk
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14 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk
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15 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk “Blogging is simply a new way of telling stories. In the same way that we seek out new modes of worshipping, preaching and reaching out, we must find new ways of sharing stories. The message doesn’t change when the methodology changes. If the methodology fails to change, however, we begin to distance ourselves from the people we are called to reach, and we risk becoming irrelevant.” Brian Bailey, The Blogging Church Blogging Facts
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16 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk
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17 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk 5% More Engaged With 4th Most Popular Activity #1 Video Sharing Website 2nd Most Popular Search 5 Hours of TV Per Day YouTube Facts
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18 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Viral Buzz Buzz Effects
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19 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Viral Buzz
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20 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Huge Reach Twitter 7,804 LinkedIn 485,000 Facebook 26,962
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@chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk 21 “For what we preach is not ourselves, but Jesus Christ as Lord”, we are to be servants for Jesus’ sake. “We carry this precious Message around in the unadorned clay pots of our ordinary lives.” “each generation of the church in each setting has the responsibility of communicating the gospel in understandable terms, considering the language and thought-forms of that setting.” Jesus: Master of Buzz 2 Corinthians 4 Francis Schaeffer
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22 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk Digital Ministry HumilityHospitalityCaring Forming Disciples Community Witness
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25 @chriskidd |www.chriskidd.co.ukwww.chriskidd.co.uk YouTube
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