1. National Aeronautics and Space Administration Presentation to the NASA Goddard Academy National Aeronautics and Space Administration 3. Commerce Space Overview “New Ideas of Space Business” Ken Davidian Lead, Commercial Development Policy Exploration System Mission Directorate 16 June 2008

2. Commercial Space Overview Directorate Integration Office 2 Agenda Emerging New Space Markets Overview of New Space Companies Global Exploration Strategy Results –Opportunities –Issues

3. Commercial Space Overview Directorate Integration Office 3 Emerging New Space Markets “Commercial Space Capabilities” –The production, manufacture, support, or operation of any good, service, facility, vehicle, or piece of equipment in space, or for the testing of space-related technology. Characteristics of “NewSpace” Industry –Personal or private financial investment. –Achievement of technologically significant feats. –Substantial reliance on non-gov’t customers. –Preference toward USG “fixed-price" contracts. –Highly sensitive to launch costs.

4. Commercial Space Overview Directorate Integration Office 4 New Space Companies “Screen grab” from www.space-frontier.org/NewSpaceNews

5. Commercial Space Overview Directorate Integration Office 5 NewSpace Activities

6. Commercial Space Overview Directorate Integration Office 6 NewSpace Activities

7. Commercial Space Overview Directorate Integration Office 7 NewSpace Activities

8. Commercial Space Overview Directorate Integration Office 8 NASA Asked Aerospace Industry Members Received > 800 Unique In 6 Themes 130 Business Ideas in 18 Industry Sectors Why Go Back To The Moon? Economic Expansion Exploration Preparation Human Civilization Scientific Knowledge Global Partnerships Public Engagement

9. Commercial Space Overview Directorate Integration Office 9 No Space Ideas In Some Sectors Some Ideas In: Automotive, Aviation, Marine Electrical, Electronics Environmental Hotel & Restaurant Equipment, Food, Food Processing Industrial Equipment, Services & Supplies Info Tech, Telecomm Materials Medical, Scientific Products & Equipment No Ideas In: Agriculture Building, Construction, Hardware Business Services Consumer Goods Franchising Health & Beauty, Fashion Safety & Security Sports & Recreation

10. Commercial Space Overview Directorate Integration Office 10 Issue Categories Identified Planning Exploration Process Participation Planning Exploration to Promote Commerce Challenging the Status Quo Establishment of New Relationships Enabling Commercial Markets Providing Government Assistance Legal Issues ITAR and Other Regulatory Issues Procurement and Financial Issues

11. Commercial Space Overview Directorate Integration Office 11 Summary New Space Companies Emerging New Space Market Ideas Sought New Space Market Issues Sought And Now It’s Your Turn… –Send me your ideas Email to: kdavidian@nasa.gov Business cards

12. Commercial Space Overview Directorate Integration Office 12 Three Down, One to Go! 1.Space Community Overview 2.Constellation Overview 3.Commercial Space Overview 4.NASA Commercial Policy Overview