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Published bySamson Marshall Modified over 9 years ago
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The Magic Meal Sampler By Ms. Tsichritzis & Ms. Bourdon
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Our Interests Gastronomical adventures Try different restaurants around city Picky taste buds and family
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Problem Too many different meals to order Cost too high Taste and smell of food appealing & pleasant appealing & pleasant
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At Present Read different food reviews Online, newspapers Ask for referrals (friends, acquaintances) Trial and error Menus posted outside restaurant
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The Magic Meal Sampler Easy-to-use machine Samples food on menu Can communicate results
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History & Competition Sampling at super market (taste tests) Disadvantages – For one product & not meal Children’s menu – not enough quantity
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Naming of Magic Meal Sampler Largely its functionality
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Marketing / Advertising Placement outside restaurants Restaurant supply stores Tourist information spots Food courts in shopping malls
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Benefit to Consumer Food critics Families that eat out on occasion Singles or couples on a budget Tourists Advantages: saves money, good food does not go to waste, affordable compared to cost of ordering something not liked
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Webography The Food Network, (page consulted on October 16, 2013). Ten Foods for Better Health, [Online], [http://www.foodnetwork.com/].
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