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 62% of U.S. households own a pet (According to the 2011-2012 APPA National Pet Owners Survey)  Main pet categories are Dogs and Cats. Households that.

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Presentation on theme: " 62% of U.S. households own a pet (According to the 2011-2012 APPA National Pet Owners Survey)  Main pet categories are Dogs and Cats. Households that."— Presentation transcript:

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2  62% of U.S. households own a pet (According to the 2011-2012 APPA National Pet Owners Survey)  Main pet categories are Dogs and Cats. Households that Own a Pet (millions) Total Number of Pets Owned (millions) Dog46.378.2 Cat38.986.4 Fish 12.6160 Reptile 4.613 Small Animal 516 Equine 2.48 (Resource: the 2011-2012 APPA National Pet Owners Survey)  Now, pet owners are facing a serious problem!!

3  53% of adult dogs (41 million) to be classified as overweight or obese by their veterinarian. ◦ 24.4 million dogs or 31% reported as overweight ◦ 16.7 million dogs or 21% reported obese  55% of cats (47 million) to be classified as overweight or obese  ◦ 25.8 million cats or 30% reported as overweight ◦ 21.5 million cats or 25% reported obese  That equals 88 million pets that are too heavy (Resource: Association for Pet Obesity Prevention)

4 1: Unawareness ◦ 22% of dog owners and 15% of cat owners think their pet as normal weight even though they are overweight or obese. 2: So often & Too highly calorific feeding ◦ 95% gave a commercial treat ◦ 26% reporting they gave their pet treats 3 or more times a day. 3: High Veterinary Expenses ◦ Obesity Creates Additional Health Concerns ◦ Diabetes, heart and lung diseases, bone and joint diseases

5  Our first priority is the dog and cat owners whose pet are in obese or overweight and who are awareness of it  The second is the health conscious owners whose pets are in normal. Obese:13 million (21%×78%) Dogs Cats Overweight:19 (31%×78%) Normal (48%) Obese:18 million (25%×85%) Overweight:22 (30%×85%) Normal (45%) Unawareness Owners (15%) Unawareness Owners (22%) 19Miilion awareness owners 18Miilion awareness owners

6  The dog and cat owners whose pet are in obese or overweight and who are awareness of this problem ◦ Income : over $60,000/ year  enough money to spent on their pets ◦ Double income household  not enough time to take a walk with their pets ◦ Living in a big city or small house (without garden or garage)  not enough space to do exercise for their pets

7  Description Healthy Pet works as a feeder machine control the quantity and frequency of each meal. We have 2 models.  Features Timer Alarm Measurement for each meal Web Camera Sending messages by email

8  Prevention of pet obesity  Diminish the costs with pet’s health care  Practicality for owners

9  Healthy Pet is an innovative and functional feeder machine which help pet owners take care of their dogs and cats diet by internet. The product provides health and well-being for pets, it offers convenience and peaceful for owners.

10 Healthy Pet is the first feeder machine which can be controlled by internet.

11 Healthy Pet, Happy Pet. Anytime, Anywhere.

12 What kinds of Products do we sell ? Standard Feeder Price : $60 Function : 24-48 hr Timer Setting, Volume Control, Frequency Control Standard Feeder Price : $60 Function : 24-48 hr Timer Setting, Volume Control, Frequency Control Premium Feeder Price : $100 Function : 7 Days Timer Setting, Web- Camera, Send message to Owners, Volume Control, Frequency Control Premium Feeder Price : $100 Function : 7 Days Timer Setting, Web- Camera, Send message to Owners, Volume Control, Frequency Control

13 How good price we can offer? 6 Packs of Pedigree (16 lbs.) 2 Years Guarantee 2 Years Counseling Service 5 Free Pet Manicures 2 Free Baths 6 Packs of Pedigree (16 lbs.) 2 Years Guarantee 2 Years Counseling Service 5 Free Pet Manicures 2 Free Baths 3 Packs of Pedigree(16 lbs.) 2 Years Guarantee 2 Years Counseling Service 2 Dog/Cat Toys 1 Free Bath 3 Packs of Pedigree(16 lbs.) 2 Years Guarantee 2 Years Counseling Service 2 Dog/Cat Toys 1 Free Bath 2 Packs of Pedigree(16 lbs.) 2 Years Guarantee 2 Year s Counseling Service 1 Dog/Cat Toy 1 Free Bath 2 Packs of Pedigree(16 lbs.) 2 Years Guarantee 2 Year s Counseling Service 1 Dog/Cat Toy 1 Free Bath 5 Packs of Pedigree (16 lbs.) 2 Years Guarantee 2 Years Counseling Service 5 Free Pet Manicures 2 Free Baths 5 Packs of Pedigree (16 lbs.) 2 Years Guarantee 2 Years Counseling Service 5 Free Pet Manicures 2 Free Baths $89 $129 $109 $149 1 Year Guarantee COMBO A COMBO B Standard Feeder $60 Premium Feeder $100 1 Year Guarantee Machine Only

14 Where to buy Pet Food ? (Resource: Association for Pet Obesity Prevention) 2010-2012

15 How to learn about pet nutrition? % (Resource: Association for Pet Obesity Prevention) 2010-2012

16 How to Decide which pet food to feed? % (Resource: Association for Pet Obesity Prevention) 2010-2012

17 Our Selling Channel  Veterinary Clinic  Pets store  Supermarket Real Store Online

18 How To Get Attention from Owners? Buy pets’ food over $80, get $10 Free for our feeder machine. Get more attention Get Coupons Make a commercial ad let owners aware of our products Word-of-mouth recommendation Create a group for sharing information on it

19 Healthy Pet, Happy Pet. Anytime, Anywhere.

20 Thank you


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