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2009 Advertising Opportunities. Newsletter Front Page Ad Placement The MBC News is published quarterly and sent to a select list of 900 biotech CEOs,

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Presentation on theme: "2009 Advertising Opportunities. Newsletter Front Page Ad Placement The MBC News is published quarterly and sent to a select list of 900 biotech CEOs,"— Presentation transcript:

1 2009 Advertising Opportunities

2 Newsletter Front Page Ad Placement The MBC News is published quarterly and sent to a select list of 900 biotech CEOs, policy makers and industry leaders. An additional 1,000+ copies are distributed at MBC Committee meetings and Signature Events each quarter. An electronic copy is emailed to 10,000 contacts and is available on the MBC website.

3 Newsletter Story Contribution Seize the opportunity to guide content in the MBC News. Nominate a patient for our new Patient Profile feature, or submit a topical or expertise- driven piece to appear inside.

4 Website Homepage Logo Placement on massbio.org Massbio.org Averages over 2,250 hits per day. Visitors average 6.78 pages per visit staying on the site for over 8 minutes per visit!

5 Website Careers Page banner ads on massbio.org The Careers page on Massbio.org accounts for over 25% of the site’s traffic. And 50% of the time the Careers page is visited during a session!

6 Website Webcast / Podcast / Live Web Streaming Branding New in 2009 MBC will have Webcasting, Podcasting, & Live Web Streaming Capabilities. Have your ad introduce the latest Committee Meeting or Special Event!

7 Events Sponsorship of MBC Signature Events

8 Events MBC Advertising and Events Strategy

9 Events Pre-event Marketing Opportunities Have your branding on all event marketing collateral, as well as, prominent signage and promotional giveaway opportunities. Admission for up to 8 at each event!

10 Events Eligibility to host a Pharma Day at MBC Host a day to highlight what your company has to offer the leading Business Developers in the region. Our Innaugural Pharma Day was booked to capacity!

11 Packages Levels of Sponsorship Level 1: $150,000. 00 ---------------------------------------------------------------------------------------------------- 2 available Website and MediaEvents - Click through advertising on homepage- Speaking role at all events and throughout the website.- Full page advertising in program - Branding of Streaming Media- Signage at the event webcast, podcast, live web streaming- Branding in pre-event collateral - Promotional Give-Aways Newsletter- Table banquet - Front page advertising (2 quarters)- Admission (8/event) - Contribute content- Onsite Banner - Additional branding opportunities (Large or Prominent Representation)

12 Packages Levels of Sponsorship Level 2: $100,000. 00 ---------------------------------------------------------------------------------------------------- 4 available Website and MediaEvents - Advertising on homepage- Speaking role at 2 events and throughout the website.- Half page advertising in program - Streaming Media ( Static Image or 10 seconds )- Signage at the event webcast, podcast, live web streaming ( moderate representation ) - Branding in pre-event collateral - Promotional Give-Aways Newsletter- Table banquet - Front page advertising (1 quarter)- Admission (5/event) - Additional branding opportunities- Onsite Banner (medium or moderate representation)

13 Packages Levels of Sponsorship Level 3: $50,000. 00 ------------------------------------------------------------------------------------------------------ 6 available Website and MediaEvents - Advertising on subsequent web pages- Speaking role at 1 event - Quarter page advertising in program Newsletter - Signage at the event - Limited branding opportunities (minimal representation) in one edition.- Table banquet - Admission (2/event) - Onsite Banner (small or minority representation)

14 2009 Advertising Opportunities


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