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Published byJuliana Little Modified over 9 years ago
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General Motors
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Richard WagonerGM Chairman and Chief Executive Officer John M. DevineGM Vice Chairman and Chief Financial Officer Robert A. LutzGM Vice Chairman, Global Product Development
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–Build back market share to over 30% by 2008 Phase out sluggish brands by 2009 Pontiac, Oldsmobile, and Buick (Ex. 13.1 in Book) More focus on brand specific vehicles No longer should every brand offer every type of vehicle Destructive cannibalizing competition Too many models and platforms Vehicles all look the same to consumers Bring back exciting vehicles with quality, character, and style
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Company Recognition The number of brands and brand recognition Committed workers Products like: OnStar and XM Satellite RadioOnStar Corporate Responsibility The time GM has been around Globally known and located in 32 countries GM dealer locations
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Financial services: consumer vehicle financing, full service leasing, dealer financing, car and truck extended service contracts, residential and commercial mortgage services, and vehicle and homeowners insurance
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Under Billy Durant’s leadership, General Motors Company is organized on September 16, 1908 Today, GM is recognized as the world’s largest automaker Global automotive sales leader since 1931 Has manufacturing operations in 32 countries and its vehicles are sold in 200 countries Currently, GM Dealers in the United States have sold 257,623 new cars and trucks as of October and 445,555 of pre-owned cars
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