Download presentation
Presentation is loading. Please wait.
Published byLilian Moore Modified over 8 years ago
1
New Product Proposal Director of Internet Services QST Enterprises
2
Product Definition 2 Internet Media provider Music and videos Articles and trade papers Historical papers archive Publishing service Papers Articles Books Games and more…
3
Competition 3 The big picture Bookstores E-sites Media services Performance ratings Position Stability E B M Performance Price E B M
4
Product Adoptions 4 Early Adopters Mass Adopters Late Adopters Time Number of customers
5
Packaging & Fulfillment 5 Product Positioning Pricing Look Fulfillment issues COGs Cost of goods vs. materials COG Pricing
6
Distribution 6 Distribution plan and strategy Distribution channels National International Distribution operations eMedia unit responsibilities Schedules
7
Pricing Plans 7 BasicStandardPremium Pay each occurrence Maximum 12 downloads per month Unlimited downloads per month Price range: $1.99 to $7.99 $11.95$19.95
8
Promotion & Marketing 8 Launch plan Product announcement Marketing 2 year plan Promotions Internet/Direct mail Stores
9
Sales Outlook 9
10
THANK YOU! 10 Media ComOur PartnersThe R&D unit
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.