1. Operated by Public Health England Making the most of Weblogs Web analytics in brief How to use ‘Google Analytics’ What can we obtain from raw data

2. Operated by Public Health England Partner Profile Pages Partner pages include: Profiles Web analytics Activities in England Stakeholders Publications

3. Operated by Public Health England Web analytics section in Partner Profile pages Line chart - Visits and Pageviews to each country website. Total visitors to www.e-Bug.eu Pie chart - Total visits from each country. Total visitors to specific to each language website.

4. Operated by Public Health England Web analytics section in Partner Profile pages Top 5 visited pages specific to each language pages. (mostly teacher’s website) Total 5 Downloaded files from e-bug teacher’s website. (first file from first section) Top 5 Games played in each language. (flash website)

5. Operated by Public Health England Google Analytics Links to Google Analytics. OR URL: www.google.com/analytics

6. Operated by Public Health England Google Analytics Password: Ebugsite2 URL: www.google.com/analytics Username: ebugsite

7. Operated by Public Health England Google Analytics URL: www.google.com/analytics Account name  Country name is the Account name  Default account is www.e-bug.eu  Locked countries account name will have XX_ as prefix for eg, XX_Austria

8. Operated by Public Health England Google Analytics URL: www.google.com/analytics

9. Operated by Public Health England Google Analytics URL: www.google.com/analytics Audience  Visits  Visitors  New and returning  Pageviews  Visit duration  Bounce rate  Time of Day Geo  Country  City  Language Useful sections - Audience

10. Operated by Public Health England Google Analytics URL: www.google.com/analytics Acquisition  Direct access  Search engine  Referral websites Social  Social network referrals Search Engine Optimization  Queries Useful sections - Acquisition

11. Operated by Public Health England Google Analytics URL: www.google.com/analytics Behaviour  Site content  All pages  Content drill down  Landing page  Exit page Useful sections - Behaviour

12. Operated by Public Health England Google Analytics URL: www.google.com/analytics Real-Time Audience  Visitors flow Behaviour  Behaviour flow Intelligence Event Dashboards  Country_name Dashboard Other interesting sections

13. Operated by Public Health England Any questions??

14. Operated by Public Health England Google Analytics URL: www.google.com/analytics Calculate time of visit  Go to Audience -> Overview  Select required dates  Select ‘Hourly’ instead of ‘Day’ for graph

15. Operated by Public Health England Google Analytics URL: www.google.com/analytics Calculate time of visit  Click Export -> Excel  Save the Excel sheet  Open tab named ‘Dataset1’  Split data for hour index from 0 to 23 hours  Assign Day count for each 24 hours  Take average of visits count for every 3 hours in a new row  Insert Column chart from the table