1. Kislaya Prasad, PhD

2. Artificial Intelligence Ubiquitous Sensors 2

3.  The new technologies add to the trove of digital data 3 Expanding digital footprint

4. Data 4

5.  Creating business value from large and diverse data sets 5 Data Science and Business Analytics Data Scientists

6.  Storage, manipulation, aggregation & visualization of digital data  Predictive analytics 6

7.  Asset & operations optimization  Predicting preferences  Predicting health events  Determining who will click on ads  Identifying “people you may know”  Detecting fraud 7

8.  Making effective use of sensor data  Integration of intelligence into business (products, processes and decisions) 8

9.  Devices that adapt to usage patterns and learn about user needs and preferences 9 Usage data as source of business intelligence New knowledge will inform business decisions

10.  Efficiency  Knowledge of Customers 10

11. 11 Market Segmentation Product Differentiation Customization New Products Add-on Sales & Service

12.  Data ownership  Data stewardship  Culture of evidence-based decision making 12

13. 13 kprasad@umd.edu Thank You!