1. Winston Churchill 1872-1965 By Justina Nalepa

2. Churchill Background Information  British Prime Minister for two terms  Compromise candidate  United British people to fight against Hitler  Successfully defeated Germans in WWII  Nobel Prize for Literature 1953

3. Be Ye Men of Valor May 1940  From The Speeches  First speech as Prime Minister  Purpose  Summary

4. Persuasive Devices Used  Personal Approach  Direct Approach  United Approach  Factual Approach  Loaded Language Fear Pride Patriotism  Spiritual

5. Personal/Direct/United  Started speech with “I”  Directed speech toward the audience by using “YOU”  United his audience by using “WE & US”

6. Factual Approach  Facts about what the Germans have already done.  Facts about the situation in France  Facts about what it will take to win.

7. Loaded Language  Words and phrases loaded with strong emotional content FEAR “…as soon as stability is reached on the Western Front, the bulk of hat hideous apparatus of aggression which gashed Holland into run and slavery in a few days, will be turned upon us.

8. Loaded Language  Words and phrases loaded with strong emotional content PRIDE “…whatever happens they will fight to the end, be it bitter or be it glorious. Nay, if we fight to the end, it can only be glorious.”

9. Loaded Language  Words and phrases loaded with strong emotional content PATRIOTISM “The hours of labor are nothing compared with struggle for life and honor, for right and freedom to which we have vowed ourselves.”

10. Spiritualism  “Arm yourselves, and be ye men of valor, and be in readiness for the conflict; for it is better for us to perish in battle than to look upon the outrage of our nation and our altar. As the Will of God is in Heaven, even so lit it be.”

11. Result of Speech  Unification of British People  Voted a 2nd term as Prime Minister  World War II Victory  World Wide Recognition