1. MS3024 New Venture Creation By Ben Thomson Andrea Dolezalkova Tom Bickley

8. Each room includes: double bed // LCD HD TV // shower // sink // toilet

9. Specifications: 120 rooms // 12,000 sq ft 3 storey building Union Street, Aberdeen Estimated costs: Building - £2,200,000 Refurbishment - £1,400,000 Room construction costs: ‘TradeKey’ quote: Bathroom budget - £242.19 (shower, sink, toilet, mirror, towel rail on door) ‘Out of Eden’ quote: Sleeping area - £356.34 (bed, tv, shelving, mirrors, lights) Total quote per room: £598.53. Esslemont & Macintosh Buildings – Planning permission approved. 100-bed hotel with retail facilities at street level.

10. As shown in the table below average room occupancy during 2008 was 68.1%, all calculations and projections will be based on this figure. Potential : £45 room rate x 120 rooms x 30 days x 12 months = £1,944,000 = max. turnover 68.1% of this = £1,323,864 = min. turnover based on av occ. rate 2008 (Min. turnover) – (wages) = £1,238,184 Staff wages: (24 hours x £7.00) x 30 days per month x 12 months = yearly reception wages = £60,480 (2 hours x £7.00 x 5 staff) x 30 days per month x 12 months = yearly cleaner wages = £25,200

12. Hotel/location Dist. from centreRoom Rate No. of rooms. Travelodge Central0.4 miles £69.00 164 Travelodge Bucksburn0.2 miles £61.00 040 Travelodge Airport7.0 miles £63.00 041 Premier Inn City Centre0.1 miles £81.00 090 Premier Inn Center(West)2.3 miles £54.00 045 Premier Inn North3.6 miles £76.00 062 Premier Inn South7.1 miles £53.00 040 Premier Inn (Westhill)7.3 miles £53.00 061 Jury’s Inn Union Sq.0.2 miles £79.00 203