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Tired of the same styles? Are they too pricey? Ever wanted to make your own shirt?

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Presentation on theme: "Tired of the same styles? Are they too pricey? Ever wanted to make your own shirt?"— Presentation transcript:

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2 Tired of the same styles? Are they too pricey? Ever wanted to make your own shirt?

3 You create it. You own it. Create something new and unique. Get the hands on experience of designing a shirt. Reasonable and low pricing for the finest quality.

4 Beautiful. Unique. BUY THE SHIRT Simply choose a type of shirt and your supplies. DESIGN IT Let your imagination run wild and design a shirt. It's your style, your way. WEAR IT It's your shirt now! Go out there and show them your originality!

5 Business Model Great Value:  Customized shirt  Low Price for the Full  Package  Great Experience!!! Economics of One Unit Selling Price$20.00 Cost of materials $3. 76 for a shirt and paint $3. 76 Cost of labor $5 for 45 min. $3. 75 Other variable costs $0.30 per box $0.30 Total COGS/ COSS$7. 81 Contribution Margin$12. 19 Definition of One Unit A unique shirt that you can design or buy pre-made. Monthly Break Even Units $99.72 =9.78≈10 units $10.20

6 Market Analysis Description of Target Consumer DemographicsGeographics Young adults/students (male or female) from about age 5 to 24 looking for unique styles and have an income or live in a household with an income of at least $20,000 or more. B.U. will sell shirts mostly to people near the Bay Area while the business is still getting started. PsychographicsBuying Patterns Desires new durable, high quality clothing that are unique but affordable and trendy for the youth culture. Want unique styles of a high quality for a low price and a shirt that will last. Total population of targeted geographic area Population of target market 86,071 Market size (based on survey) Target Market Size Market Statistics Industry Name: Clothing and clothing accessories stores Annual Industry Sales: $183,701,991,000 41,867 25,120

7 Promotion and Sales Company Website Raffles at Local Events Loyalty Benefits Incentive Cards Coupons Company Website Raffles at Local Events Loyalty Benefits Incentive Cards Coupons

8 Competition Direct 9 clothing stores around the San Leandro area Indirect stores selling any other clothing material in the San Leandro area Direct 9 clothing stores around the San Leandro area Indirect stores selling any other clothing material in the San Leandro area Why B. U.? 1.Allows client to design shirt 2.Unique and expresses them 3.No two shirts will be the same 4.Fair pricing Why B. U.? 1.Allows client to design shirt 2.Unique and expresses them 3.No two shirts will be the same 4.Fair pricing

9 Qualifications Took a Fashion Design class Creative mind Won “Youth Entrepreneur of the Year Award” Enrolled in Academy of Business and Finance Does quality work

10 Sales Projections Total Units $2,975 Total Units $2,975 Gross Revenue $59,500 Gross Revenue $59,500 Net Profit $24,776.11 Net Profit $24,776.11

11 Startup Funds

12 Thank you for your consideration


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