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Mantill Williams Director, Advocacy Communications American Public Transportation Association June 1, 2009
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APTA’s Public Transportation Takes Us There campaign aims to promote the benefits of public transportation with a strong emphasis on the economic, environmental, energy and quality of life benefits. The Takes Us There campaign will employ a three-phased research, advocacy and communications strategy leading to the successful passage of new surface transportation legislation. SAFETEA-LU law set to expire on September 30, 2009.
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Takes Us There Facebook
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APTA’s Green Means Go Campaign http://www.youtube.com/watch?v=Q6qEYn 9wWUA&feature=related http://www.youtube.com/watch?v=P3LBKx p9NmU&feature=related APTA worked with 11 universities around the country to develop Public Service Announcements (PSA) and communications concepts that promote the environmental benefits of public transportation.
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‘GO GREEN. GO PUBLIC.’ PSA Tradition Media Campaign
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PSA Campaign TV
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PSA Campaign Radio
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PSA Campaign Print
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‘GO GREEN. GO PUBLIC.’ PSA Social Media Component
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APTA’s Dump the Pump Campaign Creating a user generated Dump the Pump contest and video submissions will be posted to You Tube.
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Contact information: Mantill Williams 202-496-4821 mwilliams@apta.com Websites: www.apta.com www.publictransportation.org
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