1. Tech Edge Michael Rahmn Ed Patterman

2. Business Process Prospect > Client > Contract > Closing Transparency Service “Full access to information”“Constancy of Service”

4. Transparency - Blogs ✦ http://www.altosresearch.com/blog/ http://www.altosresearch.com/blog/ ✦ http://blog.inman.com/ http://blog.inman.com ✦ http://www.bloodhoundrealty.com/BloodhoundBlo g/ http://www.bloodhoundrealty.com/BloodhoundBlo g/ ✦ http://blog.redfin.com/redfin/ http://blog.redfin.com/redfin/ ✦ http://www.truliablog.com/ http://www.truliablog.com ✦ http://transparentre.com/ http://transparentre.com

6. Transparency - Value ✦ http://www.zillow.com (AVM) http://www.zillow.com ✦ http://www.realestateabc.com (AVM) http://www.realestateabc.com ✦ http://www.cyberhomes.com (AVM) http://www.cyberhomes.com ✦ http://www.altosresearch.com/ (trends) http://www.altosresearch.com

8. Transparency - Reputation ✦ http://www.homethinking.com/ (real estate specific -- look your agents up) http://www.homethinking.com ✦ http://www.judysbook.com http://www.judysbook.com ✦ http://www.insiderpages.com http://www.insiderpages.com ✦ http://realtorunion.com/ http://realtorunion.com

10. Transparency - Tools ✦ http://earth.google.com/ Google Earth http://earth.google.com ✦ http://sketchup.google.com/ 3D Tool http://sketchup.google.com ✦ http://www.google.com/mobile/ Google Apps for your phone http://www.google.com/mobile/

11. Business Process Prospect > Client > Contract > Closing Transparency Service “Full access to information”“Constancy of Service”

12. Service ✦ You only get “Brand Credit” for that which you do consistently ✦ RE Industry lags others ✦ That creates opportunity... ✦ Tools help (eDocs - Transaction Management) ✦ The key is YOU!

13. Service ✦ Demonstrate (vs. ‘articulate’) value ✦ Define your service standard ✦ Specificity is key

14. Thank You! Michael Rahmn mrahmn@windermere.com