1. Los Angeles | London | New Delhi | Singapore | Washington DC A Case Study in Innovation: the Executioner’s Tale Martha Sedgwick Executive Director, Product Management September 2015

2. Los Angeles | London | New Delhi | Singapore | Washington DC

3. 7 new product lines launched A a

4. Los Angeles | London | New Delhi | Singapore | Washington DC “Ideas are cheap… execution is difficult”

5. Los Angeles | London | New Delhi | Singapore | Washington DC

6. Further collections: Psychology Business & Management Politics Research Methods Sociology Criminology 201120122013 SK Backlist 2014 2015 Launches 2016 Product Builds Acquisitions 2.0 Collections: Education Counselling and Psychotherapy Media and Communications

7. Los Angeles | London | New Delhi | Singapore | Washington DC Principles of our new product portfolio Keeps education and research at the core Remains content focussed Is responsive to market needs Focussed on the social sciences Thinks long term

8. Los Angeles | London | New Delhi | Singapore | Washington DC Things key to SAGE’s success 1.Clear business strategy 2.SAGE’s independence 3.Organisational structure 4.Build, buy, partner 5.Market focus 6.Process 7.Failing 8.Galvanising the organisation

9. Los Angeles | London | New Delhi | Singapore | Washington DC Thing 1: Clear business strategy SAGE’s HE Global Publishing Grid EducationResearch Traditional Publishing A Textbooks B Journals New Forms of Publishing C Digital pedagogical course resources D Digital library resources & OA journals

10. Los Angeles | London | New Delhi | Singapore | Washington DC Thing 2: SAGE’s independence

11. Los Angeles | London | New Delhi | Singapore | Washington DC Thing 3: Organisational structure Product Management Online Editorial Production Marketing Sales Operations Publishing Technology

12. Los Angeles | London | New Delhi | Singapore | Washington DC Thing 4: Build, Buy, Partner

13. Los Angeles | London | New Delhi | Singapore | Washington DC Thing 5: Market focus

14. Los Angeles | London | New Delhi | Singapore | Washington DC BrainBlueprintBasket Thing 6: Process

15. Los Angeles | London | New Delhi | Singapore | Washington DC Thing 7: Failure

16. Los Angeles | London | New Delhi | Singapore | Washington DC Thing 8: Galvanising the Organisation AB CD

17. Los Angeles | London | New Delhi | Singapore | Washington DC Thank You!