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Published byAdrian Baker Modified over 9 years ago
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Desktop Publishing Review
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What is a rough sketch used in planning a layout and design?
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A Thumbnail
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What is a mock-up of a brochure publication with folds?
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A Dummy
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What is an option for working with pages that will face each other on a printed publication side by side?
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Facing Pages
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What is the page on which you set guides, text, and graphics which will appear on every page of the publication?
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Master Page
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What type of fold is the example in the displayed graphic?
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Z Fold or Accordion
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What type of fold is the example in the displayed graphic?
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Tri Fold
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What type of fold is the example in the displayed graphic?
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A Half Fold
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What type of fold is the example in the displayed graphic?
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Gate Fold
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The center of interest on a page created by using color, contrast, and proportion?
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A Focal Point
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Positioning an element in such a way that the reader’s eyes are drawn to what the designer wants to emphasis?
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Directional Flow
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Contains elements of equal proportion or weight on the left and right sides and top and bottom of a page?
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Symmetrical
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The arranging non-identical elements on both sides of a centerline on the screen.
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Asymmetrical
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The non-printed space of margins and gutters is called?
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White Space
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Technique used in publications and photos to bring emphasis to the subject as demonstrated in this photo?
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Rule of Thirds
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What are the four basic text alignments?
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Left, Center, Right, and Justify
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The red line in the graphic represents what imaginary line on which the bottom of all letters rest?
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Baseline
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The height of the body of all lowercase indicated with the red arrow is known as?
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X-Height
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The lowercase letter that extends above the x-height as shown here is called?
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An Ascender
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What are lowercase letters which fall below the baseline called?
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Descenders
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A design element in which a letter is much larger and embedded into the surrounding text?
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Drop Cap
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A typeface with lines on curves extending from the ends of the letters is called?
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Serif
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A typeface that is straight-edged like these examples is?
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Sans Serif
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A set of typefaces created from the same basic font, but in different weights to add emphasis or contrast?
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Type Family
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A collection of all the characters of a single type design is?
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Typeface
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The art of using fonts and font styles to produce professional publications?
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Typography
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What are the four basic categories of type styles? One Two Three Four
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Normal, Bold, Italic, Bold Italic
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A basic measurement system used to measure the size of type, there are 72 of these to an inch?
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Point Size
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A traditional typographic measurement of 12 points ?
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Pica
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How many picas in an inch?
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Six
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The process of “fine- tuning” spacing by adjusting the space between a few characters?
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Kerning
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The vertical distance between lines of types that can be adjust for copyfitting?
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Leading
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A feature that enables you to adjust the relative space between larger amounts of selected text?
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Tracking
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White or lighted- colored text that appears against a darker background is called?
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Reverse Type
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The dots, dashes or characters that proceed text or an align tab setting are?
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Leaders
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Opposite colors of the color wheel when used together contrast and brighten the colors used?
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Complementary Colors
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Colors which lie on either side of any given color ?
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Analogous Colors
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Color model used in printing to identify a color as a percentage of the colors cyan, magenta, yellow, and black?
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CMYK
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The color model used to display colors using projected light on computer monitors?
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RGB
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A pre-mixed ink that is not one of the four process-color inks?
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Spot Color
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To trim a graphic image?
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Crop
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An option that allows you to distort objects such as graphics or blocks of text for a special effect?
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Skew
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What is a pattern, color, or tint applied to the inside of a closed object?
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Fill
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The width or color of a line that can be manipulated on an object?
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Stroke
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The ability to combine two or more objects to be one?
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Group
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The option for controlling whether and how text flows around a graphic or other object?
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Text Wrap
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The level of transparency of an object?
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Opacity
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The greater the number of these per inch the greater the resolution, it is the smallest discrete element of an image or picture(usually a single-colored dot)?
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Pixels
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When a user has the one-time right to use the photo without restrictions is known as?
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Royalty Free
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A set of exclusive rights granted to a creator of an original work?
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Copyright
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