1. “How to make our municipality visible, audible in the community and how to inspire citizen for co- creation?” November 2011, Odense Kerry County Council

2. Summary of KCC seminar Effective public and internal communications tools & strategies for dealing with severe weather using ICT and social media 1.Identify communication tools and practices 2.Share plans for improvements 3.Consider standardised conventions for twitter 4.Sharing live data in a timely fashion 5.Explore crowd-sourced approaches

3. Case-study Winter 2010/11 (1) Based around Winter 2010/2011 Goal to get fast status updates to audience Staff-Citizens-Media

4. Challenge

5. Case-study Winter 2010/11 (2) Rural - Importance of SMS and Radio. Need for work outside of business hours Mobile apps facilitated this Usage spiked during the winter period Impact was wider than our own followers Tweets - relevant, accurate, timely

6. December Twitter Comparisons KerrySouth Dublin

7. Kerry Tweets in a Wordle

8. Grit Bunker locations

9. Salting routes

10. Weather Station

11. Recommendations 1 Use Twitter, Mobile updates, SMS sub. Co-operate with traditional media. Create light-weight website/weather Make use of GIS mapping & web cams.

12. Recommendations 2 C ONTROL NUMBER & TIMING OF MESSAGES. D EVELOP POLICIES FOR INFO GATHERING / DIST SMS UPDATES / ALERTS – G ATEWAY S TANDARDISE TAGGING AND CO - COLLOBORATE # WHATTHEFLUICH