Download presentation
Presentation is loading. Please wait.
Published byArthur Henry Modified over 8 years ago
1
E-CRM Kelompok 03 Andiga Putra1501163073 Ferry Gunawan1501143651 Ivan Jonathan1501183075 Stephen Sutandhi1501142825 William 1501169934
2
Outline E-CRM Definition Difference between CRM and E-CRM Advantages and Disadvantages of E-CRM Example of E-CRM
3
What is an E-CRM Enterprise resource planning (ERP) E-CRM or Electronic Customer Relationship Management is just like a CRM in addition of the usage of intranet, extranet and internet. E-CRM defines and uses technologies used to support a company’s CRM strategy. It can be seen to arise from the consolidation of traditional CRM with the e- business applications marketplace.
4
Differences between CRM and E-CRM The main difference between CRM and E-CRM is you are being able to take care of your customer via Internet using websites, e-mail, etc. Or customers being able to take care of themselves online using a web browser to go directly to your website.
5
E-CRM Advantages and Disadvantages Advantages Reduce the costs to communicate with customers Improved Customer Service Dynamic Content Empower customer Extend Coverage Extend market
6
E-CRM Advantages and Disadvantage (cont.) Disadvantages: Impersonal Security risk Extensive Storage
7
E-CRM Examples 1.Amazon
8
Do ERP increase Profit 2.Timbuk2
9
Conclusion & Suggestion
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.