1. SMX Advanced 2008 1) Searching for Links 2) Google Local Ranking Tips 3) Reputation Tracking Queries

2. Less Common Advanced Query Operators

3. Related:

4. InTitle:

5. InTitle Results are Very Different

6. InURL:

7. InText:

8. Huh?

9. InAnchor:

10. Allintitle/url/text/anchor:

11. Wildcard *

12. Temporal Searching

14. Linkfromdomain:

15. Competitive Link Searches

16. Yahoo! Site Explorer

17. Yahoo! Link & Linkdomain

18. Google Blogsearch Links

19. Exalead Links

20. Alexa Links

21. Technorati Links

22. Link Searches within a Specific Region REGIONS: europe, africa, asia, centralamerica, downunder, mediterranean, mideast,northamerica, southamerica, southeastasia

23. Credit

24. Experiments in Advanced Queries

25. Linkfromdomain: + Linkdomain:

26. Pages in Order of Importance

27. Brand Mentions with No Links

28. Linking to Multiple Competitors but not your Site

29. Competitor Domain + Add URL Searches

30. Keyword + InURL Directory Searches

31. Shameless Plug

32. Tracking Manual Link Building Efforts Use a unique word while conducting manual link building & track progress through the engines.

33. Google Local Ranking Tips (In Order of Importance)

34. Registration with Google Local

35. Perceived Closeness to “Center of City”

37. Number of Local Reviews Lots of Reviews!

38. “Local” Link Popularity

39. Local Phone Number

40. Participation in Online Menu Services Zagat, AllMenus Menutopia, Menupix

41. Quality of Local Reviews Lots of Stars!

42. City Name Inclusion in Anchor Text

43. Local (Non-Google) Directory Listings

44. Address Inclusion on Webpages

45. Keyword/City in Business Name

46. Domain Authority / PageRank

47. Reputation Tracking Queries

48. Google Web Search

49. Google Blog Search

50. Google Blog Link Search

51. Google News Search

52. Technorati Blog Search

53. Summize Twitter Search

54. Thank You. Slides Online in 30 Days (probably on the blog) :-)