1. Copyright © 2014 by The University of Kansas Conducting Surveys

2. Copyright © 2014 by The University of Kansas What are surveys? A way of collecting information that you hope represents the views of the whole group in which you are interested.

3. Copyright © 2014 by The University of Kansas Three main methods: Case study surveys Sampled surveys Census surveys

4. Copyright © 2014 by The University of Kansas Why conduct a survey? Learn about behaviors, needs, & opinions. Find out about attitudes & reactions. Measure client satisfaction. Add credibility to research.

5. Copyright © 2014 by The University of Kansas When should you conduct a survey? When you need information quickly and efficiently. When you need statistically valid information about a large number of people. When you can't get the information you need through other means.

6. Copyright © 2014 by The University of Kansas Preparing a survey Decide on the purpose of the survey. Decide whom you will survey. Sampling Decide what method you will use to collect your survey data. Written or oral Write your questions. Open-ended Closed-ended Multiple choice Likert scale

7. Copyright © 2014 by The University of Kansas Distributing a survey Direct mail Interviews & phone surveys Drop boxes Media distribution Convenience sampling Group administration

8. Copyright © 2014 by The University of Kansas Collecting the surveys Gather incoming surveys Review returned surveys Secure a larger return, if necessary

9. Copyright © 2014 by The University of Kansas Analyzing the results Add up results and display in a table. Try to find patterns. Look at the overall survey to see how percentages compare. Summarize results in a one page report. Share with staff & get their feedback. Decide what to do with results.