2. Christine Moore Diffusion and Integration of Technology Educ 8841 Walden University Dr. Carol Watson

3. What is Web 2.0? Web 2.0 refers to the tools available on the Web that focus on allowing individuals to collaborate and share online. It is also called the “Read-Write Web” (Oliver, 2010; Rosen & Nelson, 2008).

4. Benefits of Web 2.0 in Education Increased collaboration Improved thinking skills Engaged learners Free sources Availability Ease of use Variety of tools Shared learning

5. Identified Need Barriers to use of Web 2.0 – Students in the lower socio-economic range have limited access outside of school – Teacher training in the use and integration of web 2.0 tools Teachers’ time and interest Change in pedagogy

6. Research There is debate over the first use of the term “Web 2.0” The meaning of the term “Web 2.0” has changed since it was first used. First developers is unclear, primarily businesses began using these types of tools for productivity purposes Web 2.0 seems to have simply evolved over time

7. Development It is unclear who first developed Web 2.0 The current definition of Web 2.0 – A platform for learning – Interactive, collaborative Allows individuals to work together online using a variety of tools to create

8. Commercialization Production varies – tools available online from many sources Marketing: Primarily word of mouth, searching the Internet, online ads, and websites providing a collection of links Many Web 2.0 tools are free, therefore costs are widely varied

9. From Web 1.0 to Web 2.0 Web 1.0 consisted of few content creators and a majority of content users (Cormode & Krishnamurthy, 2008). Web 1.0 also called the “Read Web” (Rosen & Nelson, 2008). Web 1.0 became popular in the 90s and allowed for information presentation Web 1.0 saw search engines that made it easier to find information

10. And it all changed…. Web 2.0, also called “Read-Write Web” (Oliver, 2010; Rosen & Nelson, 2008) Allows for information presentation AND participation in the creation of information Uses Internet-based software programs; advanced knowledge not required Weblogs (blogs), wikis, social bookmarking Web 2.0 allows people to collaborate in learning and creating knowledge

11. Continuum of Web 1.0 to Web 2.0

12. Three Features Web 2.0 tools have three basic features that are helpful in sharing: – User-initiated publishing – Social-sharing options with privacy controls – Social-networking options

13. S-Curve

14. Basic Timeline of Web 1960s: creation of digitized information; databases containing encyclopedias 1970s: emergence of journals dedicated to programming "Online"; several systems operational in Europe; most "in house"; then spreading to Japan and North America, including the NASA and ERIC databases several systems operational in Europe; most "in house"; then spreading to Japan and North America, including the NASA and ERIC databases

15. Basic Timeline of Web, cont. 1980s: commercial factors began to influence development; development of the URL development of the URL 1990s: first website goes online in Geneva, Switzerland; Emergence of journals dedicated to programming "Online" Emergence of journals dedicated to programming "Online" beginning of email systems, social networking

16. Basic Timeline of Web, cont. 2000s: term web 2.0 coined, interactive programming available; wikis and other collaborative web-based programming available 2010s: "Cloud" computing, more variety in collaboration on the web, beginnings of the discussion/development of web 3.0 and 4.0

17. Diffusion Approach Centralized approach currently in place – Decisions made by administration (top-down) – Basis of decisions are results of research by outside experts and administrative technical experts – Innovation determined by availability – Low rate of diffusion/adoption Decentralized approach recommended – Horizontal networking of innovation by peers – Decisions made by those who will be using the innovation – Basis of decision are results of experimentation – Innovation determined by current needs; problem- solving – Higher rate of adoption

18. Key Change Agents Educators: – Known on campus as creative thinkers – Influential opinions – Considered leaders or role models by others – Interested in learning more about the tools and how they are used – Enjoys sharing knowledge and skills with others Administrators – Known on campus as creative thinkers – Considered approachable by faculty/staff – Enjoys sharing knowledge – Willing to learn more about the tools and how they are used – In the classroom and can help educators utilize tools effectively

19. Achieving Critical Mass Shape individuals’ perceptions of the innovation – Integration of Web 2.0 is inevitable One-to-one initiatives already in place Students familiar with online environments – Improved learning Students are more receptive to technologically enhanced curriculum Higher interest = higher engagement = more learning