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Using IS for Competitive Advantage Part 3. Part3-2 Performance Recording, Integration, Delivery, and Evaluation (PRIDE) Copyright © 2016 Pearson Education,

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Presentation on theme: "Using IS for Competitive Advantage Part 3. Part3-2 Performance Recording, Integration, Delivery, and Evaluation (PRIDE) Copyright © 2016 Pearson Education,"— Presentation transcript:

1 Using IS for Competitive Advantage Part 3

2 Part3-2 Performance Recording, Integration, Delivery, and Evaluation (PRIDE) Copyright © 2016 Pearson Education, Inc. Prototype of PRIDE to connect workout data of club members to their workout data at home, employer, insurance company, healthcare professionals. Written in C# code, runs against an Azure database in the cloud.

3 Part3-3 Performance Recording, Integration, Delivery, and Evaluation (PRIDE) (cont'd.) Copyright © 2016 Pearson Education, Inc. Used Windows Phone Emulator of Visual Studio to demonstrate phone interface. Port application to iOS and Android devices after demonstrating feasibility and after obtaining financing. Flores lost interest –Required too much of his time. –Big financial commitment involved. –Risks in startup venture.

4 Part3-4 Cast of Characters Zev Friedman bought PRIDE company for a small amount of cash and a royalty agreement with Flores. Jared Cooper, new general manager. Nicki Jensen, marketing professional. Michele Russell, sales director. James Wu, technology manager. Copyright © 2016 Pearson Education, Inc.

5 Part3-5 Why Study the PRIDE Case Copyright © 2016 Pearson Education, Inc. Future business professionals need to be able to assess, evaluate, and apply emerging information technology to business.  PRIDE system will allow you to practice that key skill.

6 Part3-6 Next Three Chapters Copyright © 2016 Pearson Education, Inc. Chapter 7 discusses processes and overall enterprise and inter- enterprise processes and information systems. The benefits and challenges of creating such information systems are addressed. Chapter 8 addresses social media information systems. The role of such systems, their basis for creating revenue and their risks are considered. Chapter 9 deals with business intelligence systems. Beneficially applying business intelligence tools to the large amount of data that an organization possesses is addressed.

7 Part3-7 Copyright © 2016 Pearson Education, Inc.


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