1. Domain name registration from the inside: problems, trends, future development Katrina Sataki, Edgars Dzerins BalticIT&T 2005

2. Domain name: development in time Alternative to IP Identification: organisations, brands, company names, etc. Marketing perspective Associations: brands, services, goods, etc.

3. Domain name as a value Business identifier Trust Community Valuable asset

4. Domain name as “an apple of discord” Target for competitors and cybersquatters: –Common misspelling, –Confusingly similar registrations, –Diminished goodwill. Complaints for prior rights

5. Disputes Prevention of disputes Variety of dispute resolution procedures Pannellists vs courts No formal doctrine of precedent

6. In practice Negotiations mazda.lv Mediation aquatex.lv Registrar’s direct involvement lama.lv Court proceedings vegas.lv

7. Thank you! For more information: Katrina Sataki: katrina@nic.lv Edgars Dzerins: edgars@latnet.lv