1. Programme Launch Panafric Hotel 1. September 2011

2. Henning Høy Nygaard Programme Director SUSBIZ Kenya Improving business performance through sustainable business practices

3. The SUSBIZ concept CSR as an umbrella term including responsible business practices in all activities, also Occupational Health & Safety, environment, labour issues etc. Contributing to a healthy company through addressing core business activities For small and big companies alike, not only for big corporations

4. The SUSBIZ concept The overall framework – The UN Global Compact Internationally recognized principles for CSR under four broad areas: –Human rights –Labour rights –Environment –Anti corruption

5. The SUSBIZ concept The holistic CSR model. CSR and sustainable business practices include:

6. Drivers of CSR The pull from the market: Companies are becoming aware of the new market opportunities – consumers and business partners increasingly demand high ethical standards and new ethical products (CSR innovation) The push from critical actors: Companies are increasingly managing risks for negative publicity, e.g. critical NGO’s journalists, consumer organisations, governments, etc.

7. Drivers of CSR Ethical standpoint: whish for minimising negative impact – and optimising positive impact – on environment and society, related to managing businesses. High Ethical Management goals.

8. Productivity HR Image Customer demands Cost minimisation Etc. Quality Child labour Working hours Healthand safety DiscriminationEnergysavings Etc. A better working environment leads to fewer sick days as well as improved recruitment and retention of employees Child labour abolition satisfies Danish and international customers Energy savings leads to reduced productivity costs Non discrimination improves reputation and ability to attract international buyers and business partners Labour Standards and Environment A healthy workforce performs at optimal level. Less accidents increases productivity Drivers of CSR - a sound business Business development

9. The SUSBIZ Kenya Programme Objectives, activities and organisations behind the project

10. The SUSBIZ Team Henning Høy Nygaard, DFSME (Programme Director) Claus Aabling, DFSME (Advisor, CSR & Business Development) Mette-Maria H. Kristensen (stationed in Kenya), DFSME (Advisor, CSR & Business Development) Mette Andersen, DCCA (CSR Advisor) Sofie Pedersen, DCCA (CSR Advisor) Charles Nyang’ute, FKE (Senior Management Consultant) Local Programme Coordinator/CSR consultant, Kenya Ad hoc incorporation of international professional competences within the area, primarily related to training sessions in Kenya

11. The organisations behind Danish Federation of SMEs – DFSME (lead project manager) Danish Government Centre for CSR (under the Danish Commerce and Companies Agency – DCCA) Federation of Kenya Employers – FKE

12. Programme Focus The SUSBIZ Kenya programme The SUSBIZ Kenya participants 18 DK and KE companies FKE and FKE members

13. SUSBIZ Kenya participants Danish partnerKenyan partner Akzo Nobel Deco A/SSadolin Kenya BASF A/SHighChem Industrials Ltd. Chr. Hansen A/SKenya Bixa Cimbria Unigrain A/SCimbria East Africa Ltd. FDB / COOP DenmarkKyome Fresh Fredelund ApSMiritini Building Products Ltd SCR Gruppen A/SKenya Computer Resources World Sustainable Tourism (WST) African Pro-Poor Tourism Oticon A/SGertrudes Children’s Hospital

14. Objectives For SUSBIZ Kenya participants Increase Kenyan participants’ ability to link CSR initiatives with business development Increase Danish participants’ ability to deal with value chains, CSR management and stakeholder relations

15. Objectives For FKE and FKE members: 1.Improving FKE’s CSR services for FKE members 2.Bring Kenya in the forefront of CSR in Africa and EAC. FKE will promote this agenda in close co-operation with the Global Compact Network

16. Activities For Kenyan SUSBIZ Kenya participants Analysis of CSR and business performance in Kenyan companies 7 Workshops in Kenya during the next 2 years (one joint with Danish companies) Individual consultancy for the Kenyan Companies One joint workshop with Danish companies in Denmark

17. Activities For Kenyan SUSBIZ Kenya participants Themes in workshops and consultancy –International CSR standards and CSR Management –Higher productivity & lean management –Environmental improvements, energy efficiency & production planning –Human resources management –Labour standards –Strategic community involvement –Occupational Health & Safety –Responsible supply Chain Management

18. Activities In-house CSR assistance Tailor made consultancy for each company from local consultants and international team. Focus on challenges defined in the Action Plans

19. Activities For Danish SUSBIZ Kenya participants 4 network meetings focussed on CSR in global value chains, CSR in a Kenyan context and exchange of experiences 1 workshop (with participation of Kenyan companies)

20. Activities For FKE members A tailor made series of workshops building on the same core subjects conducted in collaboration between the SUSBIZ Team and FKE staff Based these experiences FKE will build their own CSR services for member companies