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Design, Culture & Theory AD101 So, what is it? BBCD Melbourne BAPDCOM Version 1 - October, 2012

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Presentation on theme: "Design, Culture & Theory AD101 So, what is it? BBCD Melbourne BAPDCOM Version 1 - October, 2012"— Presentation transcript:

1 Design, Culture & Theory AD101 So, what is it? s.kretschmar@lecturers.billyblue.edu.au BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

2 Design, Culture & Theory AD101 We’ll be looking at the history of major design and art movements, to help develop an understanding that ideas, events and visual techniques are interrelated. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

3 Design, Culture & Theory AD101 We’ll be looking designers, their influences, and in turn how they influenced others. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

4 Peter Saville talks about his inspirations http://www.youtube.com/embed/BdDdv4Kqt94?rel=0 BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

5 What about you? BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

6 You’ve made a conscious decision to formalise your knowledge. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

7 By keeping an open mind and learning “how things connect”, you can become a valuable, inspired communicator. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

8 It’s also vitally important that you get into the habit of at least 1hr every day reading/doing/seeing something outside the computer. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

9 So let’s begin! BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

10 Design, Culture & Theory AD101 All class materials can be found at: http://bbcdcomdes.weebly.com BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

11 This Subject has 3 Assessments. 1.A Portfolio of class exercises 2. ‘Who What Why When Where & How’ – a visual essay about a ‘Design Hero’. 3. ‘Design Unleashed’ - a written report on four major design disciplines BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

12 Each week you should bring along: Your sketchbook pencils, pens, markers, blade, glue, and sticky tape BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

13 Design, Culture & Theory AD101 Week 1 – a) Introduction to critical theory b) Workshop exploration of critical theory terms BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

14 How can we approach a work of Art with a critical eye? BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

15 Art can be seen through a variety of perspectives – or “frames”. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

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20 http://upload.wikimedia.org/wikipedia/commons/a/a2/Tom_Roberts_-_Shearing_the_Rams.jpg BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

21 Exercise: Just Draw It! Grab an image of an artwork/postcard, which you must not show to anyone else. Sitting opposite each other the Describer must verbally describe the artwork to the Drawer, who has a pencil/paper to record their understanding of what the Describer is looking at. The describer might say things such as; how they feel, what they see, what is the subject matter, what is the medium, how did the artist organise the elements, interpretation, what is it about etc. Once the Describer has finished compare the image to what the Drawer has created. Discuss. Swap roles using a different artwork. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

22 Talking Art Word List Write down a list of words to describe the artwork using any art/design vocabulary you already know Then write down a list of words to describe the artwork using NO art/design vocabulary Is there any difference between the two lists? Is one list more accurate? BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

23 Fact and Opinion Pablo Picasso Guernica 1937 Mural, oil on canvas, 349 x 777cm Museo Nacional Centro de Arte Reina Sofia,Madrid

24 Exercise: Ugly / Beauty refer to ugly-beauty.pdf BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

25 Exercise: Points of View refer to dangerous_dog.pdf BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

26 Next Week! A trip to the NGV – meet in classroom first. BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/

27 Homework! Research list of influential people for Assessment 1 - Who What Why When Where & How Research any words you’re unfamiliar with from “Talking Art” list Complete a Critical evaluation of an image of your choice, using the criteria sheet BBCD Melbourne BAPDCOM Version 1 - October, 2012 http://bbcdcomdes.weebly.com/


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