1. Y13 Music Video 6/9/13

2. Welcome back Exam thoughts – Resits – disappointing/remarks explained – Coursework – moderator’s comments Important documents to read and sign The Unit Frontsheet 10

3. What is a music video? Q. What is a music video? Write this in the centre of your sugar paper and brainstorm what you know about them. 5 LO: to identify and apply the forms and conventions of music videos

4. What is a music video? Q. What is a music video? A videotaped performance of a recorded popular song, usually accompanied by dancing and visual images interpreting the lyrics A music video is a short film or video that accompanies a complete piece of music/song. Modern music videos are primarily made and used as a marketing device...to promote the sale of music recordings... A short film integrating a song and imagery, produced for promotional or artistic purposes. 5 LO: to identify and apply the forms and conventions of music videos

5. Extending the definition Q. Are these music videos? http://www.youtube.com/watch?v=Ic01Vhiyrb4 #t=24 http://www.youtube.com/watch?v=Gpn8MANh dLU http://www.youtube.com/watch?v=VQH8ZTgna 3Q 15 LO: to identify and apply the forms and conventions of music videos

6. What makes a good music video? Using what you know about music video, try to devise a ‘mark scheme’. Share those mark schemes with each other. Now apply them to some of these videos: http://flavorwire.com/192383/10-of-the-best- music-videos-youve-probably-never-seenhttp://flavorwire.com/192383/10-of-the-best- music-videos-youve-probably-never-seen (1 and 3) http://www.youtube.com/watch?v=FfUHkPf9D9k 20 LO: to identify and apply the forms and conventions of music videos

7. Marking a response This is a link to an example of an A2 website: http://latymermusicvideo2011group6.blogspot.co.uk/ This is their video: http://ocrmediastudies.weebly.com/exam-papers- g322g325.htmlhttp://ocrmediastudies.weebly.com/exam-papers- g322g325.html (Group 6) Q. Would you give these a Level 4 (using your unit fron sheets) 20 LO: to identify and apply the forms and conventions of music videos

8. You have received an email: ‘Love the work you did on your Opening Sequence. Can you make a music video for us? It must promote the band, be really good and get the message of the song across.’ Listen to the song ‘Cherry Bomb’ by The Runaways. Create a presentation (doesn’t have to be PowerPoint) that provides a treatment (a summary of what you would do). 15 LO: to identify and apply the forms and conventions of music videos

9. Q. Music videos are a low-brow, cheap and unintelligent form of art. They appeal to the unsophisticated and have now merit or value. With what you have learnt today, either defend or argue against this point of view (divide the class in two). LO: to identify and apply the forms and conventions of music videos 15

10. Plenary 3 things you have learnt 2 things that surprised you 1 question you have Home study Music video timeline task 10