1. Social Media & Legal Aid Service & Coast to Coast Legal Aid

2. What Is Social Media??? A group of Internet-based applications that allow for the creation and exchange of information (problem processing, news, gossip and research).

3. Who is Online (fast facts) 79% of fortune Fortune 100 companies are using at least one form social media Non-profits (Susan G. Komen for the Cure, Oxfam America, LIVESTRONG, The Humane Society etc.) – at least 100,000 Facebook fans each Attorneys are Online! – 500+ attorney/non-profit Facebook fan pages – As of June 2009, 840,000 LinkedIn profiles in “Law Practice Industry”

4. How Can Social Media Help Legal Aid and Coast to Coast? Build community around our mission(s) Control the branding Increase Donor Base Fresh, timely new content to distribute/share Get access to statistical data

5. Why I am Here Manage and research all online avenues that will promote LASBC, CCLA and LASCC in order to: – Recruit – Retain – Recognize

6. How You Can Help Create profiles (Facebook/LinkedIn) – Get back in touch with old friends from college, old colleagues. – Join online groups – Word of mouth

7. Spread the Word… We’re Online!